Today we’d like to introduce you to Airto Castañeda-Cudney.
Airto, can you briefly walk us through your story – how you started and how you got to where you are today.
Two of my childhood friends started a cold brew coffee company in my hometown – Madison, Wisconsin. I ended up moving home in 2016 to help them grow their business with the intentions of franchising and bringing the cold brew company to Dallas. After a year of learning the ins and outs of the cold brew industry and their operation, I rebranded and moved back to Dallas to start Night Rider Premium Cold Brew Coffee. Officially launching the company Oct. 2017.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Absolutely not, there have been many obstacles and discouraging moments along the way. Everything from coming up with the startup money to get the business launched, to losing product because of equipment failure. The road has been long and hard but I feel like it has all prepared me for success.
Night Rider Cold Brew Coffee – what should we know? What do you guys do best? What sets you apart from the competition?
Night Rider Premium Cold Brew Coffee company is a local cold brew coffee company built around supporting other specialty companies/businesses around the community. Small batched Cold brew coffee that is brewed with Certified Organic and Fair-trade beans roasted to perfection by Full City Roosters Roasting Studio located on S. Akard St. in the Cedars Neighborhood. Our logo was designed by local creative/illustrator Joonbug Lensworth. We participate and sponsor in many different events around the Deep Ellum Community including the Deep Ellum Outdoor Market and monthly Cumbia event at Wits End – Boom Boom Pum. We are known for delivering a consistent well rounded readymade Cold Brew Coffee. I’m proud that we try to be as environmentally friendly as possible, we sanitize and reuse our glass bottles and also compost our spent grounds. I think our business practices and community minded mentality separates us from competition.
What is “success” or “successful” for you?
Personally I define success by completing goals and projects. If I’m going to run the marathon, I not only want to cross the finish line, I want to taste victory. But I know Success comes in many different forms. It can be finishing the race for me but for some, it is getting to the start line. We all define it differently. I guess if I’m going to take the time to compete for something, it’s to win and in-order to win you need to be prepared.
- Website: nightridercoldbrewcoffee.com
- Phone: 469-450-9437
- Email: firstname.lastname@example.org
- Instagram: @nightridercoffee
- Facebook: @nightridercoffee