Today we’d like to introduce you to Amy Puchaty.
Amy, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
Dallas is a special place. I was born in Texas and have family spread out all over the state, from Dallas to Bowie, and all the way down south to Houston. I founded my business in Dallas in 2015 after years of serving as Director of Public Relations and Agent Marketing for two prominent real estate brokerages, Fuller Sotheby’s International Realty in Denver, CO (now LIV Sotheby’s International Realty) and Briggs Freeman Sotheby’s International Realty in Dallas-Fort Worth.
When I decided to go out on my own, I was blessed to retain strong relationships with the leadership and marketing departments of both companies, and still work on a contract basis for both to this day. From there my business has grown primarily by word of mouth and referrals. I love being able to go the extra mile for my clients, whether it is turning around listing copy in 24-48 hours, drafting a compelling professional biography, or creating agent marketing collateral that is fresh and interesting.
I keep current by writing for top real estate websites like CandysDirt.com, SecondShelters.com, and MidlandDirt.com, whose founder and publisher is famed Dallas real estate journalist, Candy Evans. Candy is a huge inspiration. She has her finger on the pulse of what’s happening in Dallas, and I admire her in many ways. Most recently I was brought on as a contributor at Inman.com, the industry’s leading source of real estate information, known for its award-winning journalism, cutting-edge technology coverage, in-depth educational opportunities, and forward-thinking events.
I am proud to offer bespoke copywriting services that are tailored to meet and exceed each of my client’s brand messaging needs. From property brochures, branding materials, or just listed postcards, to blog posts and press releases, it is truly rewarding to be able to use my skills to make an impact on an industry I am passionate about.
Earlier this year I moved back to Boulder, Colorado just north of Denver due to my husband’s company relocating us, but thanks to the nature of my work, I am able to serve agents all across the country. Dallas will always have a special place in my heart, and I am happy to call it my second home.
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I think the biggest challenge of being a business owner or entrepreneur is, of course, generating new business. I have learned that reputation is everything. People respond to excellent customer service and enjoy working with someone that is accountable, informed, and passionate about what they do. I am fortunate to have a marketing background, and have been able to lean upon that expertise to build my brand and make strategic marketing choices on a shoestring budget. It is important to have a discerning eye and not jump at every opportunity that is out there. I am all about efficiency and aligning myself with the best in the business. The word of mouth referrals and repeat clients stem from great work. Most importantly, stay true to yourself and never give up.
Alright – so let’s talk business. Tell us about Amy Puchaty Communications – what should we know?
If you read The Wall Street Journal, Architectural Digest, The Denver Post or Dallas Business Journal, chances are you’ve seen Amy Puchaty’s work. From a four-star general to titans of technology, fashion, music, and sports, Amy Puchaty brings to life the homes and lifestyles of the world’s most fascinating people. As the go-to luxury real estate writer for top-producing executives, brokerages, and brands, Amy delivers custom creative content and bespoke copywriting services that inspire. Marketing for results with the utmost discretion and attention to detail, Amy has earned a reputation for integrity, trust, and lasting client relationships with 10-plus years of proven marketing, public relations, and copywriting expertise. Why Amy Puchaty Communications? Because it’s selling season.
Is there a characteristic or quality that you feel is essential to success?
A strong work ethic and ability to think outside the box give my company an edge in luxury real estate marketing and communications.
Our success stems from staying relevant and up-to-date on marketing trends, specifically in real estate, and within the metro areas we serve. I also think it is important to never stop learning. There is always a new skill, trend, methodology, or process that can take you and your company to the next level. I continually strive to raise the bar and deliver top-notch services and expertise to my distinct clientele.
- Professional Biography $350
- Listing Copy $100+
- Blog Posts $100+
- Brochure Copy $175+
- Website Copy $400+
- Press Release $175+
- Website: www.amypuchaty.com
- Phone: 720-346-3347
- Email: firstname.lastname@example.org
- Facebook: https://www.facebook.com/amypuchaty/
- Twitter: https://twitter.com/AmyPuchaty
Amy Puchaty Communications LLC