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Meet Brashard Booker of The BrokeNRiches Brand in Mesquite

Today we’d like to introduce you to Brashard Booker.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
I’m an independent business owner, CEO, and a rising public figure from Terrell, TX. A father of two children, Brashard Booker Jr (8), Laylani Marie (four months). Star athlete of Terrell high school, went into football scholarships at northwestern state Louisiana, also lettered I’m track & field, BA Degree n CJ. Went in to play pro area football n the Cif (four years) now owns custom clothing business, CEO of Starz of Dallas, music management, club host, football trainer, radio personality, poet.

In a year & three months, I built my business from nothing, had no clue what I was doing, just knew that I wanted to have my own clothing line. Not much money, no handouts, no sponsor, no mentor. I taught myself to market, be a businessman, an artist, a designer, a promoter & ambassador… A lot of people don’t understand what I mean by (brokenriches) my brand motto is, “think rich, act broke.” I really take everything about this brand serious. I have no team or help, all me. I’m really up 24hrs at a time to get orders done… Before I had the supporters, I had a relentless hustle, a dream, & a purpose to inspire. I am very thankful for all that are supporting the brand. The brokenriches brand will be big, “that’s on me baby!”

The brokenriches brand est.©️Feb. 2017

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
No, not at all. There are so many ups in downs with sales. Trying to brand yourself. Trying to keep afloat when you feel like it’s not go work.

Please tell us about the Brokenriches Brand.
We are a brand on a mission, we thrive everyday to make sure that we are providing you with best prices & quality gear. The motto is “think rich, act broke!” through our brand you are able to find the hottest trends at an affordable price, and stay fresh… Also offer custom t-shirts & designs. My brand has taught me networking skills & knowledge of business. I recently received an entrepreneur award. Been in three fashion shows, & sponsored seven clients.

If you had to go back in time and start over, would you have done anything differently?
I would plan more efficiently with each piece and brand differently.

Contact Info:

Image Credit:
Brandon Brazil (Str8Shot)

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