Today we’d like to introduce you to Lizna Kabani.
Fashion designer Lizna’s relationship with clothing and fashion dates back to the time she spent in her father and grandfather’s textile shop as a child. Inspired by the sights and sounds of the family garment factory, her new fashion line illustrates that contemporary fashion is not defined by product or price, but by quality and experience. Her approach to trendy yet timeless wardrobe classics showcase not only her eye for a quality garment but her vision to create fashion that speaks to today’s women.
While she dabbled in fashion throughout her life, she was not able to pursue her dream until she had to stay at home after having her daughter. Encouraged and supported by her husband, Lizna decided to launch her new line. Each piece is carefully crafted in the United States and reflects Lizna’s passion to create a brand that effortlessly blends contemporary and classic.
Having launched the brand recently, her fashion has already been seen on The Realhousewives of Dallas, in New York Fashion Week and has reviewed the collection with the fashion icon, Nina Garcia.
Has it been a smooth road?
Owning and managing a business is never easy and has its ups and downs. It requires a lot of hustle, patience and planning. The fashion industry is constantly changing and you have to do everything you can to keep up.
For me, it definitely has not been a smooth road. I’ve had to work for long hours, weekends and late at night to get things done. For example, to prepare for a last minute buyers event, I had to prep all the samples, sew the hangtags on, steam samples and pack them up. All of this was after a full day of work. My biggest struggle is probably time management. Between work and personal life, (just gave birth to my second child), I am constantly struggling to manage time with being a full time mom of two and a full time business owner.
So, as you know, we’re impressed with LIZNA – tell our readers more, for example what you’re most proud of as a company and what sets you apart from others.
Lizna, LLC is a women’s premier contemporary apparel brand based in Dallas, Texas. We believe in quality and classic trends that are luxurious yet accessible for the trendy, sophisticated and classy woman. Each garment is designed for a day to night look and as a timeless piece that can be worn season after season, year after year.
We design/manufacture in America and support local vendors. We are proud to be Made in America, a certified woman owned business and take pride in delivering quality garments to our clients.
Let’s touch on your thoughts about our city – what do you like the most and least?
Dallas is the place to be! The cost of living, lifestyle, fashion and talent we have in the city is phenomenal. Dallas used to be a popular fashion hub and I think it is safe to say that it is on its way back. We have incredible resources in Dallas from talented people to manufacturing facilities.
What I like the least is the amount of driving required in Dallas but that definitely has its pros and cons. One of the major pros is that we are spread out and are spoiled by space.
- Website: www.lizna.com
- Email: firstname.lastname@example.org
- Instagram: instagram.com/shoplizna
- Facebook: facebook.com/shoplizna
Jeremy Shelby Photography, Sukilynn Photography, Vanessa Chavez (theretropenguin) Photography