Today we’d like to introduce you to Jackie Sunga.
Jackie, we appreciate you taking the time to share your story with us today. Where does your story begin?
Before starting my business, I was a music teacher. Five years ago, a music colleague, president of a music non-profit, had reached out to me asking if I could manage the social media account, and I agreed because I wanted digital marketing experience. My older sister, an entrepreneur, told me that email marketing was more effective than social media marketing. This motivated me to study copywriting for several years before ever establishing a business.
Once my husband graduated from medical school, moving us to a new city in 2020, I decided that was the best time for me to start a business. I used social media to attract clients who were in need of copywriting services for course launches, and after seeing one of my first paid copywriting projects result in a 7x return on investment, I knew that was exactly what I had to do. I discovered a love of helping impact-driven experts clarify their message, attract perfect-fit people, and sell with deep integrity.
I’m sure you wouldn’t say it’s been obstacle free, but so far would you say the journey has been a fairly smooth road?
Being a business owner is certainly not always a smooth road! But before I ever started a business, I was so diligent in my pursuit of my own emotional healing from difficult life experiences that I had developed strong skills that made it easier for me to handle the typical mindset challenges entrepreneurs face.
For example, you cannot build a business without learning how to be comfortable with rejection or uncertainty and persevering in the face of that rejection and uncertainty.
There will also be difficult, unexpected situations that come up. You may not always know how to handle them, and you will inevitably make mistakes.
But when you can offer yourself self-compassion and forgiveness in addition to swift action to keep moving forward from a place of leadership, you’ll always find yourself in a successful place.
Appreciate you sharing that. What else should we know about what you do?
I am a conversion copywriter and brand voice expert specializing in sales copy and launch strategy for online business owners. I help impact-driven education companies bridge the gap between their expertise and their audience with customer-first messaging. Whether I’m teaching emerging entrepreneurs or writing for 7-figure brands, I love helping clients find the words that attract perfect-fit people and sell with integrity. I’m proud of having helped my clients grow their businesses while unlocking their most creative selves without sacrificing connection with their audience. What sets me apart is my approach to copywriting is to find the harmony between brand storytelling and data-driven research to find what customers really need to hear you say.
What are your plans for the future?
I’m looking forward to creating resources that will serve more people in my audience through my education platform, while still providing done-for-you services to 7-figure brands. I have a 30-day workshop series for new entrepreneurs who are working on their messaging. I am also planning to launch a copywriting template shop. Lastly, I’m excited to launch a YouTube channel in 2023.
Contact Info:
- Website: https://www.jackiesunga.co/
- Instagram: https://www.instagram.com/jackiesungaco/
- Facebook: https://www.facebook.com/jackiesungaco
- Twitter: https://twitter.com/jackiesungaco
Image Credits
Lightbulb League
