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Conversations with Riva Johnson

Today we’d like to introduce you to Riva Johnson. 

Hi Riva, we’d love for you to start by introducing yourself.
In high school, I was the overly ambitious kid who was energized by leading my squad in dance choreography and demonstrating my strength through stunt routines. 

Today, I am just as fulfilled when I train my clients using HIIT dance and weight training to the beat; I guess some things never change. Except for the fact I turned my passion into my lifestyle. 

When I left my job as an educator and started training, I initially thought I would make a living helping ambitious women and moms transform their bodies. But my story started to get even better. Not only was I able to transform their bodies, but my positive energy was also so powerful that a shift would take place on the inside! I became aligned to the next chapter in the lives of so many, as a part of the shift and unwiring, that there was absolutely no turning back. 

I gave my coaching program all the energy I had in my body! Through my experience with working with hundreds of women, I was able to create the Blue Jay Way, which can only be found at Blue Jay Fitness. This innovative way has paved the journey to long-term success. I do this work solely because I love to see how my clients’ journeys unfold once the rewiring takes place. I truly believe God aligns the right clients at the right time. We end up building a community and empowering the world together, truly making it a better place. 

I bring a range of expertise and experience to this industry as I am certified and degreed in the areas of psychology, neuroscience, teaching, personal training, and nutrition. 

Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
The main challenges faced were overcoming my own trauma as well as operating my business as a “solopreneur.” The idea of creating something that would impact women for the rest of their lives is powerful and impactful but at the start of operation, the only thing I knew how to be was an energetic, expert coach on a mission. My business was able to grow because I created a community of over 150+ women who supported my vision because they recognized the change within themselves when working through the components of my program. As a small, black, woman-owned business there were many skills that were required that I simply didn’t have so as time went on, I had to develop. While personal development sounds awesome, my energy was stretched, adding stress. I had to learn how to maximize my time so that I could avoid the burn rate. My vision keeps me motivated and my purpose fuels me, as I watch women transform their lives inside of “The Blue Jay Way” coaching program. I understand that my growth is connected to their growth as well. I have a special market of women who are waiting on me to support them along their wellness journey. My goal is always to overcome any obstacles whether it is a faulty investment, burnout, overwhelm, skills gap, marketing, sales, etc… BLUE JAY FITNESS is on a mission. 

Can you tell our readers more about what you do and what you think sets you apart from others?
As a result of my coaching, the average client loses up to 25 pounds and develops a long-lasting love for nutrition and fitness. But the REAL transformation occurs when I allow them a vulnerable space to release their trauma. It helps me uncover just how their ego has been keeping them in a defeated cycle. Then… the journey to healing begins. So much self-awareness is built, that it results in conscious decision-making that is aligned with their goals. The most fulfilling part of it all is that they use these same tools and strategies that were initially taught to transform their relationship with their bodies and food, to help them grow in business and in relationships. As a personal trainer, life coach, and a nutritionist, I feel as though we all have been bamboozled by the industry! Which in turns means so have everyone! It’s been keeping women on a hamster wheel. I’ve worked with 150+ women for free and for hire to develop this unique framework. The Blue Jay Way is research and scientific-based. I am determined to uncover the long-term solution. And you’d be shocked at the findings of the root of problem. I am proud to say that it can only be found at Blue Jay Fitness. It is not a meal plan or an exercise regimen… and this is what sets me apart from ANYONE else in the industry. I am proud to say that I offer women freedom and that can only be experienced in the mind through having a sense of peace and certainty. 

Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
The best way to find out if my coaching program is a good fit for you is to speak with me directly by booking a call at clarifythevison.com/book, here I can assess your needs and highly likely give you some input in a way that will cause you to think differently. This is my best effort in hopes that you’ll NEVER forget me or my approach to sustainable results. For collaboration, please email me at coaches@bluejayfitnessandhealth.com, I would love for us to win together. A referral is the absolute best way that anyone could ever support me, if you don’t feel this is a good time for you, I GUARANTEE you can help change someone else’s life with just a recommendation. Follow me @BlueJayFitness to get a feel of my energy…you’ll know you’ve came the right place, the last place… to hit your goals. 

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