Today we’d like to introduce you to Staci Wright.
Hi Staci, please kick things off for us with an introduction to yourself and your story.
I discovered my purpose through a profound journey of surrender. At a pivotal moment in my life, I faced a complete breakdown, losing my business, my marriage, and a lifestyle many dream of – complete with a chef, a nanny, two boats, and the trappings of financial success. The daunting task of starting anew as a middle-aged single mom to two young girls, burdened with over $500,000 in debt, left me feeling overwhelmed beyond words.
During this challenging period, I stumbled upon “The Surrender Experiment” by Michael Singer. Inspired by the idea of surrendering to life’s flow, I also delved into understanding my Human Design—a wisdom system providing unique insights into decision-making processes. Motivated by these revelations, I embarked on my own surrender experiment.
In a matter of months, a new business effortlessly emerged, leading me to the path I walk today. This venture has evolved into HeartProfit, a global movement committed to addressing the mental health crisis through the transformative and sustainable power of business.
I resonate deeply with Monouche Shafik’s insight that the jobs of the future will be centered around the heart. In navigating my journey, I’ve been drawn to addressing global issues through organizations, recognizing the binary choice between starting a Non-profit or a For-profit entity. The former measures success by the impact on society, while the latter often focuses solely on financial gains and sustainability, neglecting the potential for positive change.
In response, I am pioneering a movement that introduces a third option – HeartProfit. HeartProfit is a for-profit organization that leverages its profits to contribute to the greater good. It’s a unique blend of business and charity, combining the sustainability and power of for-profit enterprises with a genuine commitment to making a positive impact on people’s lives.
Our flagship HeartProfit business is IP2Market, a manufacturer and seller of patented products. What sets us apart is our holistic approach to business. Our manufacturing plant not only produces high-quality products but also incorporates onsite childcare, provides food for employees and their children, and boasts managers trained as mental health coaches. Through our employment process, we not only address physical needs but also guide individuals through a transformative self-development journey, equipping them with the skills necessary for mental wellness and thriving.
Our impact extends beyond the individual to create a multi-generational effect. By breaking cycles of poverty and trauma, we aim to foster a world where mental wellness takes precedence. Currently, with 1 manufacturing plant, 2 patents, 3 products, and 4 brands, our vision for the future involves opening a new HeartProfit manufacturing plant for each new patent we develop. This expansion model ensures that with every innovative solution we create, we simultaneously build a platform for positive change and sustainable growth.
In essence, HeartProfit represents a paradigm shift in how we approach business – proving that profitability and purpose can coexist, offering the best of both worlds while leaving behind the limitations of traditional models.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
The journey has unfolded remarkably seamlessly, largely attributed to my approach of not imposing force on the process. An unexpected acceleration occurred in realizing our vision of a manufacturing plant with on-site childcare, advancing two years ahead of schedule. This leap was made possible by the timely collaboration with one of our founding members, who played a crucial role in the establishment of the childcare facility.
But that is not to say that we have not had challenges. Our primary challenge revolves around securing funding for our innovative new products. Unlike traditional approaches that rely on external investors, we’ve chosen to retain profits within the business to drive positive impact. This unique model demands creative solutions for sourcing funding.
To address this challenge, we’ve embraced the power of crowdfunding as our vehicle of choice. Through a monthly subscription program ranging from $4.99 to $200, we’ve created a platform that invites individuals from all walks of life to contribute. Participants in this program who share a commitment to fostering meaningful and sustainable change can engage at a financial level that aligns with their means.
The subscription tiers offer a spectrum of benefits, from insider memberships with product discounts to exclusive participation in gift-of-the-month clubs. By tapping into the collective strength of everyday people who resonate with our mission, we’re not only overcoming the funding hurdle but also building a community of like-minded individuals dedicated to driving positive change.
In navigating this financial challenge, our reliance on crowdfunding embodies the principle that the strength of the masses can be a transformative force. It’s not just a funding strategy; it’s a testament to the belief that collective action, fueled by shared values, can propel our vision forward and bring about the meaningful change we aspire to achieve.
Thanks – so, what else should our readers know about HeartProfit / IP2Market?
HeartProfit is a pioneering for-profit business model founded on the belief that business can be a force for positive change. It introduces a third option in the landscape of non-profit and for-profit entities, advocating for a harmonious blend of financial sustainability and a deep commitment to societal well-being.
IP2Market is the world’s first ‘HeartProfit’ business which operates as a manufacturer of patented products, distinguishing itself by integrating on-site childcare, mental health coaching employees, and a holistic approach to employee development. The organization’s vision extends to opening new HeartProfit manufacturing plants for each new patent developed, embodying a transformative model that aligns profitability with purpose to create a world were mental wellness reigns supreme.
Can you talk to us a bit about happiness and what makes you happy?
What brings me immense happiness is the precious time spent with my adult children; they are undeniably the light of my life. Beyond the joy of family, my happiness stems from making a meaningful impact and contributing to positive change in the world. I find fulfillment in addressing challenging issues through the transformative potential of business, striving to solve complex problems and create a better future through the power of innovation and purpose-driven endeavors.
Pricing:
- $4.99 & $9.99/month – Community Membership
- $25/month – Gift of the Month Club – 4 gifts per year
- $50/month – Gift of the Month Club – 1 gift per month
- $100/month – Gift of the Month Club – 2 gifts per month
- $200/month – Gift of the Month Club – 4 gifts per month
Contact Info:
- Website: www.heartprofit.co
- Instagram: https://www.instagram.com/staci.renee.ceo/
- Facebook: https://www.facebook.com/Staci.renee.ceo/
- Linkedin: https://www.linkedin.com/in/stacireneeceo/
