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Life & Work with Maschera Loose of Denton

Today we’d like to introduce you to Maschera Loose

Hi Maschera, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
As a child I was fascinated by all the tools our hairdresser, Cathi, would bring to the house when she did our haircuts. There were so many possibilities of what you can do to hair and so many fun techniques and tools. I knew this was something special. After completing my cosmetology program in High School, I started working for the Regis franchise and worked my way up from behind the chair to supervisory and management positions. I absolutely loved what I did but burnout is real and the hours I was working was not sustainable for a healthy work-life balance. So in 2017 I found a salon where I could just focus on doing hair and improving more on my techniques. I love the opportunity to build relationships with my clients and help them love how they look. In 2022 I started toying with the idea of what it would be like to have my own salon space and the thought of having a brand I could put out there began to take shape. So, that year, a day after my birthday, I took a big step and opened my own salon space! (Happy birthday to me!) It’s been a big adventure and a lot of work, but still one of the best choices I ever made.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
I feel as though when you finish your cosmetology program and you’re first out there, your passion for the field can lead to wanting to take on everything all at once. Passion for this career is important and I love learning as much as I can, but finding my focus and speciality took time. That and figuring out the environment I wanted to create for my clients was hard to narrow down.
I found I loved working with color and I was learning all I could about it to be able to do quality work. That led to clients asking for services that weren’t offered at the salon where I worked at the time. (Part of what drove me to getting my own space.) When I got my own space I had the ability to play and continue working with color and that freedom led me to discover the magic of blonding. It was fascinating and a challenge I embraced fully. And through learning more about that technique, I discovered extensions and it was like a whole new world of options opened up.

Can you tell our readers more about what you do and what you think sets you apart from others?
I’ve been a hairdresser for almost 20 years, the past 2 of which have been as the sole owner and operator of LooseLocs, LLC in Denton. I offer a variety of services but specialize in blonding and extensions.
I’m proud of the relationships I’ve build with my clients as well as the quality of my brand. Everyone has their strengths, but at LooseLocs I bring quality work, a creative mind, a welcoming environment, and my years of experience behind the chair.

Have you learned any interesting or important lessons due to the Covid-19 Crisis?
Being home as long as we were gave me a whole new insight on how much I was NOT home. At the time I was working at a local salon and my hours were super busy and I was booked out months at a time. When the quarantine started and we were home, I realized how much I had missed being home with my pets, or being present to talk with my family and friends, or even being able to rest. COVID really brought a whole new perspective to my lack of work-life balance.
When we started going back that May I chose to change my schedule. I no longer worked over 40 hours a week and I’ve maintained that balance to this day. I still loved my clients and what I do, but that pause helped me realize it was important to set aside time for myself as well.

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Image Credits
Skylar Eisenmann

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