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Inspiring Conversations with Ashley Urban of Enchanting Escapes

Today we’d like to introduce you to Ashley Urban.

Hi Ashley, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
My career began in interior design, but my love for creating beautiful environments started long before I ever made it official. I’ve always been drawn to the way a space can shift someone’s mood, spark emotion, or make a moment feel unforgettable. That passion eventually led me to launch Ashley Urban Designs, where I learned how to use creativity with intention and heart.

But even while designing homes and commercial spaces, I found myself constantly pulled toward something more intimate. I was always the one planning birthday parties, baby showers, romantic surprises, and family celebrations. One Valentine’s Day, I set up a dreamy backyard picnic for my fiancé — a teepee tent, candles, rose petals, the whole thing. I posted it online… and people went wild. My inbox filled with messages asking if I charged for setups like that.

That moment planted the seed for Enchanting Escapes.

I spent the next year slowly building an inventory, shaping packages, and defining the type of experience I wanted to give people. What I learned is that these picnics aren’t just décor. They’re connection. They’re emotion. They’re memory-making. And creating those moments brings me a joy that’s honestly hard to put into words.

Enchanting Escapes became my way of designing beauty that people can step into — not just admire from afar. A surprise anniversary, a luxury girls’ brunch, a kids’ birthday, or a quiet two-person celebration… every setup is its own little world, built to make someone feel something real.

Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
The beauty of Enchanting Escapes is what people see, but the real challenges happen behind the scenes. Luxury picnics require a level of organization, precision, and time management that most people never have to think about. Every item in my inventory—linens, rugs, florals, pillows, lanterns, décor, and tables has to be maintained, cleaned, stored properly, and matched with the right color palette for each event. Keeping everything coordinated while tracking aging décor and rotating pieces to keep the brand fresh is a constant responsibility.

My biggest challenge has always been the pressure I put on myself. I’m a perfectionist by nature, and creating beauty comes naturally to me, so I hold myself to a very high standard. I always want every setup to feel magical and memorable for my clients. With that comes the fear of disappointing someone if something unexpected happens—weather, timing, transportation, or last-minute changes. Because I care so deeply, I tend to go above and beyond, which is both one of my strengths and one of my challenges.

Even so, every obstacle has taught me how to create better systems, stay organized, and manage my time more effectively. These behind-the-scenes challenges have shaped the way I run my business and have strengthened the level of quality I bring to every event.

Enchanting Escapes is built on intention, romance, and artistry, and the lessons learned along the way have helped me deliver experiences that feel seamless, beautiful, and unforgettable for every client.

Thanks for sharing that. So, maybe next you can tell us a bit more about your business?
Enchanting Escapes is a luxury picnic and curated experience brand designed to transform moments into memories. I specialize in creating intimate, romantic, and beautifully styled settings for couples, families, friends, and special celebrations of every kind. My work blends artistry, emotion, and intentional design to create experiences that feel personal, elevated, and unforgettable.

What sets my brand apart is the level of detail, organization, and customization that goes into every event. Every pillow, blanket, floral arrangement, lantern, table, and décor piece is carefully maintained, color-coordinated, and styled with purpose. I track inventory, replace aging décor, and ensure that each setup looks cohesive, luxurious, and perfectly polished. Creativity brings the vision to life, but precision behind the scenes ensures a flawless experience for my clients.

I offer a range of signature experiences, from my romantic Luxe Duo Picnic and Social Soirée group gatherings to children’s setups like the Little Luxe Celebration. I’m also proud to offer elevated experiences such as my Backyard Movie Night and the Igloo Escape Experience , a private, cozy, luxury igloo designed for intimate overnight moments under the stars. Every picnic is customizable, and clients can choose from an assortment of luxe add-ons to enhance their celebration.

Guests simply bring their food and drinks, everything else is taken care of. Every booking includes a complimentary fruit-infused water station and access to my Luxe Essentials Kit, which provides items like stain remover, tissues, Bluetooth speaker, hand sanitizer, and other thoughtful conveniences to keep the experience effortless.

To celebrate my feature, I’m offering a 15% discount on any picnic package for readers who book through this magazine.

Enchanting Escapes is where beauty, emotion, and intentional design come together. My goal is simple: to create immersive experiences that people remember long after the day ends.

Alright so before we go can you talk to us a bit about how people can work with you, collaborate with you or support you?
People can connect with me in many meaningful ways. Clients can book directly through my website or HoneyBook, and I’m always open to collaborating with photographers, event planners, florists, private chefs, and creatives who share a love for beautifully curated experiences.

I also believe strongly in supporting other small businesses. When the right creatives come together, we elevate each other’s work and create experiences that feel richer, more intentional, and more memorable for our clients. Collaboration isn’t just smart , it strengthens the entire community and allows everyone involved to grow.

Sharing my work, tagging Enchanting Escapes on social media, recommending me to friends, or keeping me in mind for future celebrations are all meaningful ways to support what I do. Every referral and every kind word helps my brand grow and allows me to continue creating unforgettable moments for others.

I welcome anyone who values thoughtful design, emotion-filled experiences, and the kind of moments people carry with them long after the day is over.

Pricing:

  • The Luxe Duo Picnic Starting at $250 • Romantic setup for anniversaries, date nights, and surprises • Styled low picnic table with coordinated décor • Plush pillows, blankets, candles, and ambiance • Perfect for intimate celebrations and photo moments
  • The Social Soirée Gathering $450–$650 depending on guest count • Ideal for birthdays, girls’ brunches, and group events • Larger table setups with coordinated décor • Floor cushions, lighting, and themed styling • A crowd-pleasing setup that photographs beautifully
  • The Little Luxe Celebration Starting at $420 • Designed for children’s birthdays and themed parties • High-end décor, pastel palettes, and custom styling • Personalized signage and coordinated table settings • A “mini luxury world” kids never forget
  • The Enchanted Proposal Experience Starting at $750 • Romantic, high-impact proposal setup • Candles, florals, rose-petal path, and ambiance • Personalized elements for a tailor-made moment • Designed to create an unforgettable “yes”
  • ✨ The Igloo Escape Experience Starting at $650 • A private, beautifully styled luxury igloo for unforgettable evenings • Plush seating, cozy rugs, blankets, and ambient fairy lighting • Romantic elements like candlelit décor, rose petals, and personalized touches • Perfect for anniversaries, overnight surprises, proposals, or winter-themed celebrations • Optional upgrades: heaters, gourmet dining, photography, spa elements, or custom floral styling

Contact Info:

Image Credits
image credits belong to Enchanting escape

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