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Check Out Dakira Wade’s Story

Today we’d like to introduce you to Dakira Wade.

Hi Dakira, it’s an honor to have you on the platform. Thanks for taking the time to share your story with us – to start maybe you can share some of your backstory with our readers?
Growing up I was always into fashion and beauty. For me, I believe beauty is a woman’s greatest asset. I started my brand “Priceless Beauty” to provide women with essentials to enhance their look and feel more confident. Our custom design press on nails and lashes are a go-to when needing a makeover or new look in a short amount of time.

Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
Starting a business was not a smooth road especially since I am not “well-known”. Some of my struggles were increasing visibility on social media and gaining trust from consumers as a faceless brand. I think content creation is very important when it comes to marketing. I have been able to create quality content for my small business which lead to sales/new customers.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
Priceless Beauty sells do-it-yourself products for women to be able to keep up their appearance even if they lack time. Perfect for moms and those with a busy schedule. I am a mom myself and barely have time to go to a salon for self-care, so having lashes to put on my self or already designed press on nails to put on in under 10 minutes has been a game changer for me.

What were you like growing up?
I was always a very outgoing but reserved type of girl. When I was younger, I wanted to be a model once I grew up because I was so into fashion and beauty. Since I was a young girl I had a plan to be “boss lady”. I knew I only wanted to work for my OWN company and have since started my brand Priceless Beauty.

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