Today we’d like to introduce you to Beth Patton.
Hi Beth, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My career actually started far from massage therapy. I spent over 20 years as a primary school teacher, which meant long days on my feet, carrying stress in my shoulders, and doing my best to ignore the constant aches that came with the job.
Like a lot of people, I tried to push through it—stretching, heat packs, muscle cream—but nothing really solved the problem. It wasn’t until I finally booked a massage for myself that I realized how life-changing pain relief could be. The experience made such an impact on me that I decided to take a leap, retrain, and earn my massage therapy license. In 2015, I opened my own practice.
Today, I help people who struggle with pain, tension, or simply the stress of everyday life feel better in their bodies so they can get back to the things they enjoy. Whether someone is dealing with chronic discomfort, recovering from an injury, or just needs a calm, supportive space to unwind, my goal is always to help them leave feeling better than when they walked in.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
It definitely hasn’t always been a smooth road. Shifting from teaching to running a business came with a steep learning curve. Massage school prepares you to take care of people—but it doesn’t necessarily teach you how to build a website, manage finances, market your services, or handle the business side of things. I had to learn all of that as I went, often through trial and error.
Another challenge has been finding a healthy work–life balance. When you care deeply about helping your clients, it’s easy to let your schedule take over your personal life. Over the years, I’ve had to learn how to set boundaries, manage my time more intentionally, and build systems that let me serve my clients well without burning myself out.
Those struggles taught me a lot, though. They’ve made me a stronger business owner, and they’ve helped me create a practice that’s sustainable, client-focused, and aligned with the kind of life I want to lead.
Alright, so let’s switch gears a bit and talk business. What should we know?
My practice, Geek Girl Massage Therapy, is all about helping people feel better in their everyday lives through highly personalized, therapeutic massage. I specialize in chronic pain relief, injury recovery, cupping massage, and prenatal massage. These are services that truly support long-term wellness, not just relaxation for an hour. Many of my clients come to me because they’re dealing with ongoing discomfort, limited range of motion, or stress that’s affecting their day-to-day life, and they’re looking for someone who will take the time to understand what their body needs.
What sets my business apart is the level of individual attention each client receives. I don’t believe in cookie-cutter sessions. I listen carefully, adjust my techniques based on how someone is feeling that day, and create a calm, welcoming environment where clients feel cared for instead of rushed. I’m especially proud of the trust that has grown over the years—clients send their friends, partners, and even grandparents because they know I’ll take good care of them.
Brand-wise, I’m proud that my practice reflects who I am: approachable, warm, down-to-earth., and nerdy. I want people to know that massage therapy isn’t a luxury reserved for special occasions—it’s a practical, supportive tool for managing stress, improving mobility, and feeling more at home in your body.
I’m not a spa in the traditional sense, but I’ve designed my space to feel just as relaxing—especially for people who appreciate a comfortable, down-to-earth, and geeky vibe.
Do you have any advice for those looking to network or find a mentor?
Networking has never been something that comes naturally to me, but I’ve learned that you don’t have to be the most outgoing person in the room to build meaningful connections. What has worked best for me is simply showing up consistently and adding value where I can. Participating in local and neighborhood groups (both online and in person) has opened more doors than any formal networking event ever has.
Instead of focusing on “selling” myself, I try to be helpful: answering questions, sharing resources, and supporting other small businesses. Over time, those small interactions build trust, and people remember you when they or someone they know needs your services.
My advice is to find spaces where you feel comfortable, be genuine, and look for opportunities to contribute. You don’t have to force relationships. If you show up as yourself and aim to serve, the right connections naturally find their way to you.
Contact Info:
- Website: https://geekgirlmassagetherapy.com/
- Instagram: https://www.instagram.com/geekgirlmassagetherapy/
- Facebook: https://www.facebook.com/GeekGirlMassageTherapy
- Other: https://www.pinterest.com/geekgirlmassage/
