Today we’d like to introduce you to Amanda Moore.
Hi Amanda, so excited to have you with us today. What can you tell us about your story?
I started my career in beauty as an Esthetician, and for years I ran a busy bridal hair and makeup business back in South Carolina. I loved the artistry, the connection, and the chance to help people feel like the truest and best version of themselves.
But over time, I felt pulled toward hair, especially blonding , balayage, and color that grows out effortlessly. I wanted to create looks that didn’t just photograph beautifully, but that actually lived well for months.
In 2017, I made a huge leap. My boyfriend (now fiancé) and I moved to Dallas without knowing a single person. I left behind my entire bridal business, my clientele, and everything familiar because I wanted to see how far I could go in the beauty industry here.
My goal was simple but bold, build something successful, make a name for myself, and eventually open my own salon.
With no network, I built my business the only way I could, through social media, authentic connection, networking and the quality of my work. I brought something different to Dallas: a laid-back, approachable vibe paired with highly technical, long-lasting color and custom cuts and formulations that help clients feel more like themselves.
Word spread fast. Clients appreciated hair that stayed beautiful long after the appointment, and slowly, my book grew from zero to over 550 clients. I’ve established a Dallas brand known for healthy, lived-in colors, bright blondes, flawless root blends, effortless cuts, and transformations that repair hair from the inside out
But as much as I love serving clients, one of my biggest passions is mentoring and training new talent. Helping emerging artists grow into confident, skilled stylists lights me up more than anything. Creating a space where they can thrive, learn, and step into their artistry is a huge part of my mission.
And now, I’m finally opening the doors to that vision.
Bohème Hair Club opens in Uptown this March — a salon built on education, artistry, and a vibe that feels elevated yet easy. It’s a home for lived-in color, luxury experiences, and the next generation of stylists I get to pour into.
My journey wasn’t linear, and it definitely wasn’t easy or guaranteed. But taking that risk in 2017, moving here with nothing but my partner, my craft, and a vision — became the catalyst for everything I’m building today.
We all face challenges, but looking back would you describe it as a relatively smooth road?
The road definitely hasn’t been smooth, but every challenge pushed me closer to where I’m meant to be.
When I moved to Dallas in 2017, I didn’t know a single person. I left behind a successful bridal business in South Carolina and started completely from scratch. That meant rebuilding a clientele, learning a brand-new market, and figuring out how to stand out in a city filled with incredible talent. There were moments of doubt, financial pressure, and the very real feeling of being alone in a place where I had no roots yet.
I also spent time assisting in a salon here, hoping it would give me the structure and environment I needed to grow. But it quickly became clear that it wasn’t aligned with the artist or businesswoman I wanted to become. Walking away was hard, it meant choosing uncertainty over comfort but it was the turning point. I realized if I wanted something different, I had to build it myself.
Social media became both my lifeline and my biggest challenge. Growing a clientele online required consistency, vulnerability, and the courage to show up even when things felt slow. But it eventually became the foundation of my brand and the way I connected with hundreds of clients who now trust me with their hair.
Balancing growth with burnout was another struggle. Saying yes to everything while trying to perfect my craft, educate myself, and take care of clients was a lot. And transitioning from being an assistant, to a solo stylist to mentor and leader was its own learning curve, but it sparked one of my greatest passions: training and developing new artists.
Every obstacle, moving here with nothing, rebuilding, leaving environments that didn’t serve me, growing through social media, learning how to lead has shaped the business and the woman I am today. I wouldn’t change any of it.
The struggles built the vision behind Bohème Hair Club and the purpose that drives me now.
Can you tell our readers more about what you do and what you think sets you apart from others?
I’m a hair artist and salon owner specializing in lived-in color, bright healthy blondes, seamless root blends, and cuts that grow out effortlessly. My work is all about creating hair that feels like you, soft, dimensional, low-maintenance, and healthy long after the appointment. I’m best known for my signature techniques and formulations that last months, my passion for hair health, and the relaxed, approachable vibe I bring to Dallas that’s a little different from the traditional salon culture here.
What makes my work unique is that I don’t just focus on creating a beautiful result for the day, I create color and shapes that age well, last longer, and support the natural movement of the hair. My clients often come to me after struggling with maintenance fatigue, damaged hair, or harsh grow-out, and together we rebuild their hair into something strong, shiny, and easy. Seeing someone fall back in love with their hair never gets old.
I’m also incredibly proud of the business I’ve built through social media, networking, and authenticity. I moved to Dallas without knowing a single person, and today I’ve grown a book of over 550 clients. That growth is a reflection of the trust people place in me, and I don’t take that lightly.
But one of the things I’m most proud of is my passion for mentoring and developing new talent. Training assistants and helping them evolve into confident, skilled artists is one of the most meaningful parts of my career. I love teaching not only technique, but also how to care for clients, build a sustainable business, and find their own artistic voice. The culture of education at Bohème Hair Club is something I’ve been intentional about since day one.
What sets me apart isn’t just the color I create — it’s the experience, the long-term results, the education, and the environment I’m building.
My goal has always been to help people feel more like themselves and help stylists step into the careers they dream of.
As Bohème Hair Club opens in Uptown this March, that vision is coming to life in a whole new way.
Where do you see things going in the next 5-10 years?
The beauty industry is evolving faster than ever, and I think the next 5–10 years are going to completely reshape how stylists work and how clients experience hair services.
One of the biggest shifts I see is a move toward longevity-focused color and healthier hair practices. Clients don’t want high-maintenance routines anymore. They want hair that looks incredible for months, not just days. Techniques that prioritize grow-out, scalp health, and integrity will become the standard, not the specialty. This is already what my brand is built on, and I only see it becoming more of the norm.
I also think we’ll see a huge rise in education-driven salons. Stylists want mentorship, structure, and a clear path for growth. Assistants don’t just want to just sweep and wash hair they want to learn how to become great artists. Salons and mentors that invest in real training, business education, and healthy team culture will be the ones that succeed long-term. That’s a huge part of Boheme Hair Club’s vision and something I’m personally passionate about leading.
Social media will continue to be a major force, but in a different way. I think the next wave is going to be about authenticity, connection, and real value, not just trends. Clients are becoming more educated and selective, and stylists are building businesses through true influence, not just virality.
And as the industry matures, I see artists becoming more multifaceted. Many stylists will step into entrepreneurship, education, product development, content creation, and leadership roles. The “traditional hairstylist” path is expanding into something much more dynamic.
Overall, I think the industry is moving toward health, longevity, education, and elevated client experiences, and I’m excited to help shape that future.
Contact Info:
- Website: https://bohemecreativestudio.glossgenius.com
- Instagram: https://www.instagram.com/porcelainhippiemuah/
- Other: https://www.instagram.com/bohemehairclub/
Image Credits
Monika Normand Photo
