Today we’d like to introduce you to Natalie Villela.
Hi Natalie, thanks for joining us today. We’d love for you to start by introducing yourself.
My name is Natalie Villela. I am a makeup artist located in Duncanville Tx. My love for makeup began as a young girl – my mom was always gifted boxes of bedhead makeup that my sister and I would play in all day (when I say play I mean we absolutely ruined every compact we touched!) This interest eventually turned into sitting in my room watching makeup videos on YouTube all day. I took cosmetology in high school at duncanville high school and that’s where I first learned I had a talent. My friends, family, and classmates all began asking me to do their makeup. My mom was driving me around town to jobs I had been hired for as my clientele slowly grew by word of mouth. We didn’t have high definition iPhones back then, and instagram business wasn’t yet a thing, so every face I touched was the result of a supportive referral. It was a new opportunity for me to grow, and I did. My passion came to a halt in 2016 when I became pregnant with my daughter. The girl who had high hopes and dreams attached to her name now became the one whose future was uncertain. I was 18, unprepared, afraid of what was to come but I wasn’t going to give up. My daughter Lauren was born August 2016. She was 6 pounds 10 ounces of pure hope and strength for my spirit. What everyone saw as a hindrance to my future became the fuel to the fire inside of me. Time went on and I became a single mom. In 2021 in the midst of a deep depression I randomly decided that I could start doing makeup again to have an extra source of income. I had a decent 9-5 but I was tired of living paycheck to paycheck so I created a makeup page named “dtxglamguru”. I invited every single girl I knew that would be willing to model to sit in my chair. I did faces for $20-$40. I posted everything I could and slowly my page was growing. I continued doing makeup and said yes to every job I could get. As time continued I began to grow busier and busier. I was working full time and glamming all day Saturdays. I was consumed with work and on paper everything was great!. I had done what I wanted to- started my own business, I was able to buy Lauren the things that she wanted, and I fulfilled my dream of becoming a “girl boss”. I drove the mom car of my dreams, and I was booked and busy but inside I began to feel empty. Then on April 10,2023 I totaled my car in a head on collision. I was bruised up and overwhelmed. Lauren was in the car with me and all it took was a moment for me to realize that this life is a precious gift, and for years I had been chasing things that did not really matter. Oddly enough, around this time my TikTok somehow became completely Christian and seeds were being planted in my heart. I found a church home, got into my Bible and my best friend started a young women’s Bible study. I had never experienced community like there was in this Bible study. I had never read the word of God and actually enjoyed it. Slowly my heart was changing and my life was too. The depression I hid inside for years was being lifted away. Lauren and I were baptized February 18,2024. Throughout this time, I had continued working my corporate job and doing makeup part time. I was exhausted from years of being in survival mode. I decided that I wanted to spend more quality time with Lauren so I planned to quit my business in January of 2025. I made a post stating so, and closed up shop on my suite. Then I remember one day in prayer I clearly heard the Holy Spirit tell me to leave my job. My initial thoughts were “definitely not doing that” lol. How could I leave stability? How could I leave the comfort of a steady paycheck? Health benefits? Retirement plans? But again and again- he said “leave your job and trust me”. I finally gave in and asked him when I should leave. His answer: March 1, 2025. I put in a months notice and shocked everyone at work. I had faithfully given 8 years of my life to this company. I had moved up and around and knew everyone, but it was time to go. Everyone looked at me like I was an absolute fool but I had to trust that God had a plan. I had no plan, no suite, no creative desire, I was burnt out, but I was obedient. During this time my sister and I were roommates in my childhood home, graciously given to us by my hardworking parents. She had just gotten married and her and my brother and law were presented with a home that is a testimony in itself. They moved out March 7,2025- a week after God had told me to quit. I now had an extra room available that I converted to an in home studio. There was light at the end of the tunnel. I rebranded my business to the name “4hisglorymakeup” because in every aspect of my life Jesus Christ deserved the glory. I spent the next 6 months gaining back everything I lost to the system of the world. All the time and effort I put into work I was now able to put into Lauren. Those 6 months we grew closer than I could have ever imagined. I always considered myself a present mom but I realized that I had missed out on so much the previous 4 years. I was growing in my faith and my business again. Everytime a bill came, even though I doubted over and over, God provided. He showed me he was a father, he was a provider, he was a healer, and he never left me. Eventually I got a job at Lauren’s school and I am able to spend all day with her. The time I lost was completely given back to me. & That Bible study I joined somehow ended up at my house, and women were coming to experience the healing and transformation that I did in my own home. I soon realized that my talent for makeup was not just to put makeup on women. I realized that it was to put love, encouragement, hope, and perseverance in them. I shared my testimony time and time again and allowed God to do what he did best- reach their hearts. I prayed for everyone that left my chair and I still do. I don’t own a successful storefront. I don’t have clients fighting their way to get in my chair but I have purpose now. I have a purpose to help the women and girls that I cross paths with. This business is so much more than just a beauty treatment. We as service providers have the opportunity to become someone’s confidant. We have the ability to touch so many hearts and the world we live in is crying out for people like Jesus- people who LOVE with conviction. My story is still being written, and there are too many miracles I experienced to even begin sharing but in everything I do, I promised The Lord that it would be “4hisglory. I get to do what I love, with the little girl I love, for the one I love, and the one that loves me and loves you reading this too. Thank you for this opportunity. Even if this testimony reaches just 1 person, I am grateful for the heart it touched. This is only my beginning 🙂
Can you talk to us a bit about the challenges and lessons you’ve learned along the way. Looking back would you say it’s been easy or smooth in retrospect?
The bumpiest road ever- I am a single mom with no business degree, and God asked me to quit the most stable job Ive ever had 😂
Appreciate you sharing that. What else should we know about what you do?
I am a home based makeup artist based in Duncanville tx. I have been doing makeup for 6 years. I specialize in special occasion makeup for events such as quinceañeras, photoshoots, weddings, etc. I have a purpose and passion for encouraging and helping women and children.
So, before we go, how can our readers or others connect or collaborate with you? How can they support you?
The best way to support me is to share my work and my page. Share with others my passion to impact the women that sit in my makeup chair. To show them that healing and transformation is indeed possible. To show them that the unhealthy cycles that generations of families suffer from can be broken. To show them that no ounce of pain and suffering is wasted when you give it to God. No one is too broken to heal, and we all have been gifted with something of great purpose.
Pricing:
- Signature soft glam: $115
- Bridal glam: $150
- Travel services $75
Contact Info:
- Instagram: 4hisglorymakeup
