Today we’d like to introduce you to Brittany McCoy.
Brittany, we appreciate you taking the time to share your story with us today. Where does your story begin?
I’m a Dallas native — grew up in Oak Cliff, which shaped a lot of how I think about home and community. I went to UT Austin’s McCombs School of Business, where I studied finance with a concentration in real estate, so in some ways I was pointed toward this industry early on.
Before I got my real estate license, I worked for a commercial REIT as a leasing coordinator, managing local tenants at Collin Creek Mall. I was later promoted to the Regional Office, where my role expanded to permanent tenants and I worked directly with the SVP of the East Region. That experience gave me a front-row seat to the operational and negotiation side of real estate long before I ever sold a home myself, and it shaped how I approach transactions today.
I got my real estate license in September 2016, and by July 2021 I’d earned my Broker’s license. Somewhere in there, BDoesRE was born out of wanting to close the gap between what clients expect from the buying/selling process and what they actually deserve — real communication, real advocacy, someone who treats their biggest financial decision like it matters, because it does.
Mentoring other agents wasn’t something I set out to do on day one — it’s something I eased into. It started with training agents on how to process their transactions and negotiate effectively, and it’s grown from there into a bigger part of what BDoesRE offers today.
These days, when I’m not scouting homes for clients or closing deals, you’ll probably find me exploring some new restaurant in the Metroplex — I’m a self-proclaimed foodie and Dallas never runs out of new spots to try.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Absolutely not. Real estate is not for the faint of heart. On social media, agents tend to show the glitz and glamour of the job, but building real, sustainable success is a different story.
My first year actually went well — I sold 6 homes. But year two humbled me. I went eight months without income. It forced me to slow down and really figure out what lead generation looked like for me specifically, what actually differentiated me from other agents, and how to stand firmly in my value instead of second-guessing myself with every sway of the market.
Alright, so let’s switch gears a bit and talk business. What should we know?
BDoesRE is a Dallas-Fort Worth based real estate practice built around one core idea: real estate is personal, and it deserves to be treated that way. Whether someone’s buying their first home, relocating to Dallas, or investing in property, my approach starts with really understanding what they need and what they’re dreaming of, not just what’s on their checklist.
I specialize in creating a high-touch, transparent experience for my clients — real communication at every step, honest counsel even when it’s not what someone wants to hear, and negotiations handled with care and precision. I also spend time mentoring newer agents when I can, sharing lessons I had to learn the hard way early in my career.
What sets me apart, I think, is the lens I bring to real estate. I’ve sat on the commercial and operational side of the industry too, which shapes how I think about negotiations and deal structure — I’m not just reacting to a transaction, I’m thinking several steps ahead.
Brand-wise, I’m most proud that BDoesRE has stayed rooted in honesty, no matter how much the business has grown. I want people to know this isn’t about chasing numbers or closing deals fast — it’s about being a trusted advisor who’s genuinely invested in the outcome.
Is there any advice you’d like to share with our readers who might just be starting out?
Give yourself real runway. So many new agents go in expecting fast success, and when it doesn’t happen right away, they either panic or quit. I went eight months without income in year two, and if I hadn’t given myself grace — and had a financial cushion to lean on — I probably would’ve walked away before things clicked.
I also wish someone had told me early on that lead generation isn’t linear. It’s not a straight line where you do X and get Y every time — it ebbs and flows, and what works one season might not work the next. It took me time to stop expecting consistency where there isn’t any, and instead build a strategy flexible enough to hold up through the slow stretches.
And don’t underestimate the operational side of this business. Contracts, negotiations, deadlines — the “boring” stuff is what actually protects your clients and your reputation. Learn it early and learn it well.
Lastly: know your worth and don’t be afraid to stand in it, even when the market gets shaky. Confidence isn’t arrogance — it’s what your clients need from you when things get stressful.
Contact Info:
- Website: https://www.bdoesre.com
- Instagram: @BDoesRE
