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Meet Missy Johnston of TransformMaven in Highland Park & Turtle Creek

Today we’d like to introduce you to Missy Johnston.

An idea in the making for years, TransformMaven started late 2017 after a turning point in Missy’s corporate career. Missy has a reputation as a “trailblazer” with a thriving professional and executive brand. She was recognized in Business First’s “40 Under 40 Young Professionals” for pioneering cultural/behavioral integration in her Mergers & Acquisitions engagements with leading Fortune 500 companies. Her distinct capability in applying her Stanford Strategic Execution Framework, brain science, and Pfeiffer Organizational Leadership and Change Management education to technology, HR, and product development methodologies based on Carnegie Mellon’s CMMI models has made her an industry leader and agile evangelist sought after to re-engineer business processes.

At that point, Missy, certified in organizational change management with over 15 years of experience and passion in business transformations and individual performance coaching, decided to apply key principles of behavioral change acquired in her 12 years of leadership roles for other corporations to her own business in order to serve a greater number and more diverse demographic of people. TransformMaven now enthusiastically helps individuals, teams, and organizations reach their ideal future state within their desired time frames.

Organic Relationships! In only a few months without advertising, executive clients referred junior members of their teams and other executives. Since Missy has been personal training and life coaching side of the desk for over 12 years, naturally with the boom in social media and technology, her Mind+Body clients started sharing how pleased they were with their results around the same time she started leading group fitness classes at Lifetime Athletic Dallas/Highland Park! Word of mouth from thrilled clients referring other people needing change contributed to this growth! An athlete and competitor at heart, Missy applies her same zeal, discipline, and tenacity to unique transformation needs that she applied as a year-round 3-sport-student-athlete and now as a bikini competitor and fitness model.

Has it been a smooth road?
The irony of mentally getting out of your own way as a business owner versus a career employee for a corporation is similar to the irony of thinking that you can never fully recover from major physical surgery to be as fit or as athletic as you once were in life prior to your procedure. Or in Missy’s case, procedures (plural). As she grew in her professional career and achieved more accolades, Missy also grew in resilience and in redefining herself as well as reinventing her brand simultaneously while getting knocked out of commission physically with fibroids, ovarian cysts, miscarriages, ectopic ruptures, and a freak tera-toma (Greek for “Monster Tumor”) that ultimately led to having an emergency hysterectomy at a young age. While TransformMaven was an idea 10 years in the making, it was the gentle loving constant nudges of husband, Bryant, that kept reframing Missy’s perspective saying, “this is just another experience God will use you to show other women that reinvention is always possible, and almost always critical for positive necessary change.” From his positive reinforcement, Bryant inspired the TransformMaven mantra: create positive and necessary change.

So let’s switch gears a bit and go into the TransformMaven story. Tell us more about the business.
TransformMaven customizes change management plans in 3 categories:

1. Business/organizational change for teams, companies, and cultures

2. Performance coaching for professionals and life coaching for individuals

3. Mind+Body transformation customized for individuals and targeted groups

Specializing in the science and art of all change in all ways in a 1 stop shop, TransformMaven is known best for marrying personal and physical change transformations in simultaneous sessions. Most proud of being the first to dominate the market niche with packages to help people change their body, lives, and professions with one single engagement plan and customized approach. What sets TransformMaven apart is the 1-Stop-Shop aspect. No change is outside of the TransformMaven purview. From kitchen and refrigerator makeovers to a closet and home consultations, to team building and organizational culture change, TransformMaven applies the same tried and true science to your unique needs like no other artist can!

How do you think the industry will change over the next decade?
Missy is the only known trailblazer in this field by applying the science of strategic change to the art of behavioral change and customizing change programs to individuals and businesses. Hopefully, she pioneers a new industry unto itself and can train up the next generation of “TransformMavens”!

Pricing:

  • $110 per session Individual Performance Coaching
  • $25/pp group Physical Change session
  • $2000 Corporate Wellness Program
  • $60 Tone-Y-Bands X TransformMaven
  • $425 Vision Board Party

Contact Info:

Getting in touch: VoyageDallas is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

1 Comment

  1. TransformMaven

    June 13, 2018 at 3:57 pm

    Instagram & Twitter @TransformMaven

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