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Check Out Dederia Awagu’s Story

Today we’d like to introduce you to Dederia Awagu.

Hi Dederia, we’d love for you to start by introducing yourself.
Pulse Perspectives was born from my desire to make healthcare more compassionate, accessible, and human. After years of navigating the system both personally and alongside others, I saw how overwhelming, confusing, and isolating it can be for patients and families. My own experiences showed me not just the gaps in care, but the profound difference it makes when someone feels heard, supported, and advocated for.

I created Pulse Perspectives to help people through their healthcare journeys with clarity, dignity, and confidence. Beyond patient advocacy, we also love bringing medical humanities back into healthcare through community programs, education, workshops, and events that focus on empathy, communication, and storytelling. Healthcare isn’t just clinical, it’s deeply human, and we want to make space for that again.

We’re still a newer organization, but our goal is simple: make a meaningful difference in the lives of patients and in the culture of healthcare. At the heart of this work is our belief that change begins with the patient’s pulse, their story, their needs, and their right to feel safe in their care.

I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
One of the challenges of being a younger business owner in healthcare is navigating how others perceive you. Even with more than ten years of experience in the field, I’ve learned that passion, curiosity, and enthusiasm are sometimes dismissed as inexperience by older business owners or industry veterans. It can feel discouraging at times, especially when my motivation comes from lived experience and a genuine desire to make healthcare better for both patients and professionals.

But those moments have also reinforced why I started this work. Healthcare doesn’t improve by staying comfortable, it improves when people are willing to ask questions, push for innovation, and bring compassion back into the system. Mental health, communication, and empathy matter, and they matter for everyone involved in care.

I may be new as a business owner, but I am not new to healthcare, and I’m proud to use my perspective to help drive change. Fresh ideas aren’t a weakness; they’re a catalyst. And if being young means being the one pushing for a better future, I’m okay with that.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
Pulse Perspectives specializes in patient advocacy, healthcare navigation, community education, and medical humanities programming. Through workshops, consultations, and community events, we help individuals and families better understand their healthcare journeys while also supporting healthcare professionals in building more compassionate, patient-centered environments.

What we are best known for is our emphasis on humanity in healthcare. We believe that health isn’t just clinical, it’s emotional, cultural, mental, and deeply personal. One of the most important values we hold is seeing the person, not just the symptom, illness, or problem. Everyone has a story that deserves room in their care, and honoring that story makes a profound difference in outcomes and trust.

I’m most proud of our ability to bridge lived experience, professional expertise, and community needs. We’re still a newer organization, but we’ve already seen how conversations shift and how people feel when they know they’re heard. What sets us apart is our commitment to integrating empathy, communication, and medical humanities into healthcare conversations that are often dominated by policy, numbers, and efficiency.

At the end of the day, our mission is simple: support patients, empower families, and push the healthcare system toward a more compassionate future, one relationship and one voice at a time.

What quality or characteristic do you feel is most important to your success?
If I had to choose one defining quality behind my success, it would be the ability to see and care about the person first. That human-centered perspective shapes everything I do. It fuels my empathy, because healthcare isn’t just clinical, it’s emotional, lived, and complex. It feeds my curiosity, because I’m constantly asking how care can be more compassionate, supportive, and effective for both patients and healthcare professionals. And it drives my advocacy, because systems don’t change without someone willing to speak up for the people inside them.

That combination has helped me build trust, spark dialogue, and push for improvements in spaces that don’t always welcome change. For me, success isn’t about perfection, it’s about connection, understanding, and the courage to imagine something better for the people we serve.

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