Today we’d like to introduce you to Amber Gaige
Hi Amber, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
I grew up in an entrepreneurial family. Over the years I watched my parents start many businesses. And as a family business, I worked alongside my brothers, cousins, aunts and uncles, and many family friends. Learning how to separate work from personal was a big part of my hands-on education. Like many kids, I vowed my life would look different and went in a completely different direction – pursuing music instead of business. While it was fun – the lessons I learned growing up in a family business prepared me the most for where I am today.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Absolutely not! Life’s journey is full of twists, turns, heartaches and challenges. But hey, that’s what builds character. “Hard is what makes it great. If it were easy, everyone would do it.” has been a motto I’ve carried with me for years. I’ve been crippled with guilt, fear and intimidation. But in recent years, I’ve come to understand those thoughts only lead to disappointment. It’s much better to cast aside one’s fears, set big hair audacious goals, and march forward with faith, hope, love, and confidence.
Appreciate you sharing that. What should we know about Far Beyond Marketing?
Far Beyond Marketing was born out of a desire to make enterprise-level marketing accessible and easy for hardworking entrepreneurs. We are a full-service agency that uses data, analytics, and practical hands-on guidance for our clients. Servant leadership is at the core of everything we do. And we follow my proven approach – The Four C’s of Effective Marketing. 1) Clear Copy 2) Consistent Branding 3) Customer Demographics 4) Channel Management. When we empower our clients to improve each of these crucial components of their marketing and branding, tangible results are delivered.
Are there any apps, books, podcasts, blogs or other resources you think our readers should check out?
The Bible and my faith in Jesus Christ is foundational for me. Next, I would say Storybrand by Donald Miller, “How to Get Paid for What You Know”, and anything by the great Zig Ziglar!
Contact Info:
- Website: https://www.farbeyondmarketing.com
- Instagram: https://www.instagram.com/farbeyondmarketing/
- Facebook: https://www.facebook.com/FarBeyondMarketing
- Other: https://farbeyondmarketingguidebook.com/
Image Credits
Zoe Martin – https://www.thezoemartin.com/
