Today we’d like to introduce you to Jessica Sublet
Hi Jessica, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
I use to be a flight attendant for a major airline and I had the opportunity to fly corporate. While flying corporate I was designated to a professional hockey team, which was busy during the hockey season but on off season I had a lot of time. During this time off I was looking on Pinterest for a side hustle, I saw that people were making cheese boards, selling them and created full businesses out of this. I thought to myself I can do that! Around Thanksgiving 2019 we were hosting people at our home, I made a few boards as appetizers. Everyone was raving about the boards, I could sell and people would pay. I thought to myself, can I!? This is where it began. I posted on Frisco business moms group on Facebook and created my first payable board for Thanksgiving and the word of mouth spread.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
For the most part it has been a smooth road. Some of the struggles have been, Starting a business while the world was shutting down for Covid. Business at that point was actually getting busier and I should’ve probably hired people to help me but I kept thinking we will have to shut down soon away because of all the restrictions implemented and no gathering etc. I was working 12-16 hour days at that point a few months later when the world reopened the business slowed down which was good for me because I was burning out. The slow down meant less money and at that point this business was my main source of income as I was laid off from the airline industry. I also struggled with the motivation to stay creative and pushing out content.
As you know, we’re big fans of Graze A Board, LLC. For our readers who might not be as familiar what can you tell them about the brand?
We are a premium charcuterie board business. Creating edible art, customized to your taste. We specialize in large events, corporate and workshops. Our attention to detail, quality products and consistency sets us apart. Our brand is represented in each board we create, no one board is the same, all are created with love and care. When you purchase your board on our website you customize and select your meat and cheese.
Whether your event is big or small we have you covered and will take the stress away, your guests will be wow’d. We also offer team building and girls night workshop which are a fun way to bond while learning to build edible art.
What quality or characteristic do you feel is most important to your success?
Authenticity, consistency and adaptability I think are most important for success. Authenticity, your brand is nothing without you. People don’t just buy a product they buy and connect to a story. Show up as yourself and ppl will connect with you. Challenges are inevitable, remaining open and adaptable I think are key roles to a quick bounce back. Consistency requires showing up, for yourself, your business and most importantly your customers.
Pricing:
- Our individual grazes range from $9-$21
- Our graze a boards range from $51-195
- Our graze tables start at $400
- Our virtual workshops $30
- Our in person workshops start at $70
Contact Info:
- Website: https://www.grazeaboard.com
- Instagram: http://www.Instagram.com/grazeaboard
- Facebook: http://www.facebook.com/grazeaboard
- Youtube: https://www.youtube.com/@grazeaboard5314
- Other: https://www.pinterest.com/grazeaboard/
