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Conversations with Blair Parker

Today we’d like to introduce you to Blair Parker.

Hi Blair, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today?
Got out of the mortuary business to have a little more time freedom and flexibility. Quickly learned real estate wasn’t the gig to fulfill those desires, but it has fulfilled me in a million other ways.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
I got in when the rates were in the 2’s so I (unlnowingly) had a very false sense of reality for the first few years. I was doubling, tripling, and quadrupling my numbers year after year. Didn’t hit my first “slow season” until I was 4 years in and that took some serious adjusting. I’m actually still adjusting but have learned so much along the way.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I took the title of the black sheep of my brokerage pretty early on. I do not do things the same as most agents. I understand that if I did, I could likely increase my volume substantially, but I am proud of the way I’ve tackled this industry. Every single client has been a personal relationship or a referral. I believe building a strong relationship with the client goes so much further than post cards and emails. Sending a text that says “saw this today and reminded me of you!” goes so much further than an email that they know everyone else is getting too. (NOTHING AGAINST EMAILS AND POST CARDS, that’s just not my thing.) Making contact with clients for wholesome and natural reasons, not business related reasons, helps turn clients into friends. I love people and I’d take a solid connection over a client any day. Best part is, if you build a solid connection, they’re going to trust you with their real estate needs.

Before we go, is there anything else you can share with us?
My business is a person – first business. In our first meeting, I’m not bringing pamphlets, or binders with numbers and a list of reasons why you should pick me. I’m walking in empty handed and we are going to talk. If we click, I know I’ll have your business. If we don’t click, I’ll refer you to someone who is less cool and fun 😉
I know most agents who read this might roll their eyes or have an opinion on the way I do things and that’s okay. This is what works for me, and this is what has secured life long clients.

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Image Credits
Lynn Jones

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