Today we’d like to introduce you to Jen Adame.
Hi Jen, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I was a stay at home mom raising my kiddos, running the PTA and Booster Club and then ended up running a community theatre for awhile. I then worked at a t-shirt shop and learned graphic design. A friend’s family owned a costume shop and they asked if I would like to join them to be a theatrical costumer. I helped do shows, but also ended up running their office, building them a new website and running marketing. I went back to school in 2019 to finally finish my undergrad degree and graduated with honors in 2019 finishing 8 classes in 7 months with just one B at UNT. I was then hired for a mental health non-profit and started in December 2019, but then COVID hit. I left that job after a few months and they eventually closed. I went back to the costume shop for a bit and then ran the back office for LTDM Entertainment which is a marionette (puppet) company. After that, I spent almost 2 years at CASA of Denton County doing community engagement and recruiting volunteers, creating the position and greatly increasing their visibility in the county, and bringing up their volunteer roles. I left there at the end of September 2025 and started JenAssist officially in October 2025, although I had been doing some freelance work in the summer of 2025. My small business takes weekly tasks off the plates of other small businesses so that they can focus on growing their business or personal life. I have recently started doing more marketing tasks and website design. I love creative stuff, so this is GREAT!
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Starting a business is never smooth. I originally started doing more Assistant work, but didn’t enjoy some of the tasks. I have recently pivoted to doing more marketing/consulting work.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
My pitch is to take a few hours a week off of a small business owner’s plate so that they can go to their kid’s soccer game, get their nails done, or work on business tasks that they haven’t had time for. I specialize in organization, (I love a spreadsheet), social media posts/graphics and am working on some website redesigns. I am a great connector of others. I do some networking and am always thinking about how I can connect others. I won Volunteer of the Year from the Lewisville Chamber of Commerce at their Gala this past May and Ambassador of the month earlier this year from them as well. My creativity sets me apart from others because I not only use it for design and marketing but for connections-I definitely think outside of the box.
Can you talk to us about how you think about risk?
It was a risk to start a business and especially an expendable one. If someone can afford to hire me to do extra tasks, I’m probably the cut they make if things aren’t going well. It’s a luxury to have someone take things off your plate, so if business isn’t good, they may have to cut my services. Risk is important – if you don’t take risks you may never see what you can do! Risk taking is the only way to challenge yourself!
Contact Info:
- Website: https://Jen-assist.com
- LinkedIn: https://www.linkedin.com/in/jenadame
