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Daily Inspiration: Meet Amber England

Today we’d like to introduce you to Amber England.

Amber England

Hi Amber, so excited to have you on the platform. So, before we get into questions about your work life, maybe you can bring our readers up to speed on your story and how you got to where you are today? 
With a decade of experience in digital marketing, my journey started when I made the bold decision to depart from a four-year salaried position. Driven by a hunger for growth and a thirst for new challenges, I sought change, as my previous role had left me feeling stagnant. Initially, I faced uncertainty about what the future held, but it was the genuine interest and outreach from individuals eager to collaborate that sparked the creation of BER DIGITAL STUDIO. 

Today, my clientele spans from DFW, Texas, to Paris, France. Despite being less than a year old, my company continues to evolve and grow. I remain committed to learning and adapting, constantly seeking innovative solutions to overcome the obstacles in my path. One of the key challenges I face is striking a harmonious balance between my creative endeavors and the administrative responsibilities of running a small business. This challenge becomes even more significant as I explore opportunities to expand BER DIGITAL STUDIO internationally. 

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
The journey hasn’t been without its challenges. One of the main struggles I’ve encountered is balancing the need to maintain my current clientele while also trying to scale my business. With a busy schedule and limited resources, finding the right balance between serving existing clients and pursuing growth opportunities has been a delicate task. Additionally, as I navigate the complexities of running a small business, I’ve had to overcome various obstacles, such as managing finances, handling administrative tasks, and staying updated with industry trends. However, despite these challenges, each hurdle has presented an opportunity for learning and growth, ultimately contributing to the evolution of BER DIGITAL STUDIO. 

Alright, so let’s switch gears a bit and talk business. What should we know about your work?
With my extensive background in luxury beauty spanning several years, BER DIGITAL STUDIO is dedicated to serving brands in the beauty, health, and wellness sectors with a touch of luxury. 

Our approach is not just creative; it’s strategic. We are devoted to elevating brands by seamlessly blending content with strategy. At the heart of our philosophy lies the fusion of brand cultivation and strategic digital approaches. This dedication empowers us to lead and fortify your digital strategy through transformative branding that deeply resonates with your audience. 

What distinguishes BER DIGITAL STUDIO is our deliberate choice to maintain a small client roster, prioritizing personal and meaningful relationships over the typical agency model. We aim to break away from the impersonal ‘agency’ label, focusing instead on providing tailored, hands-on attention to each client. This commitment ensures that every client’s unique needs and aspirations are met with creativity, dedication, and a personal touch. 

Is there any advice you’d like to share with our readers who might just be starting out?
For those just starting out, my advice would be to not overthink and to focus on creating good work rather than striving for perfection. When I was starting out, I wish I knew that it’s okay to make mistakes and that learning from them is a crucial part of the journey. It’s important to keep experimenting, refining your skills, and seeking feedback from others. Don’t be afraid to take risks and step out of your comfort zone. Also, remember that success takes time, so be patient and persistent in pursuing your goals. 

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