Today we’d like to introduce you to Arianna Baker.
Hi Arianna, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstories.
I am the owner of Arianna Baker Collection. I am a women’s clothing boutique that is all online!
I have anywhere from clothes that are appropriate for work or clothes that will make you turn heads on a night out on the town. I try and buy clothes with many different styles in mind. I’d like to think that I am a one-stop shop for a diverse group of women, from petite to curvy.
To know me is to know anything with fashion, and that’s materialistic I love. I have a little girl boutique that I absolutely love, but I still knew I needed to do something more than I was really passionate about; I love dressing up and dressing down, & I thought what would be better to dress in my own clothing as well as help others pick out outfits for different occasions. My official launch happened the day my billboard went up, June 27th, 2022. This is when I told everyone! I decided to get the word out by doing a billboard & it was the best decision ever. I made over $3,000 in the first three days it was put up. I have been open for less than a month, but am super blessed at the turnout so far.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall, and if not, what were the challenges you’ve had to overcome?
Listen to your customers! I have been able to really connect with my customers through live sales, and I also keep communication very open between us. I tell them to reach out to me if they have any constructive criticism or ideas. You would be so surprised at the ideas they come up with to help your business grow!
As a specific example, I’m able to connect with customers before they even purchase by seeing what they have in their cart by using the Shopify website platform, also feedback from my customers even after they purchase or even potential customers’ feedback.
Most of all, I would say Be yourself! That is one thing that no one can duplicate or take from you. I make sure to be transparent with our customers and keep them in the loop weekly with new items or answering questions! I want to start doing Monday night chats and tell them updates and info that I would want to know. I love having that close connection with my customers. They always know that I am going to be 100% real with them.
Appreciate you sharing that. What should we know about Arianna Baker Collection?
My mission was to make every woman of any and every shape from petite to plus size feel beautifully comfortable in their skin & inspire and encourage others, especially single women with children, to reach for their dreams and never give up!
I offer clothing from small to 5X, and no matter what body type purchases my clothing, they’ll rock it no matter smaller built or curvier & that’s what I wanted to accomplish behind my clothing. I have looks from date night, vacation vibe, out on the town, and even wedding apparel.
My clothing comes off very elegant and with class, even my items that show skin I wanted my name to represent that you can be “Sexy” but still be a woman with class, Arianna Baker Collection stands on class with elevating confidence all in one.
Alright, so to wrap up, is there anything else you’d like to share with us?
No one can prepare you for the number of tears you will shed during the entire entrepreneurial process. Starting any business is hard, but I’ll venture to say that retail is, by far, the hardest. If I had to give anyone advice, I would give the following:
Research and ask as many questions as you can. Even when you ask one thousand questions, there are still two thousand more that you had no idea about.
Have fun and really love what you are doing because when you do, then the bad days are not so bad after all, and the good days will be off of the scale!
Know that you will make some bad decisions and maybe even some bad investments, but the lesson you learn far outweighs the loss you take. Enjoy the experience!
Every morning before I begin my day, I say: ‘Today I begin with a grateful heart.’ It centers me and reminds me to be grateful for today and for another opportunity to be better than I was yesterday.
I am inspired by other women. I often say that I love Girl Bosses, so I am the biggest supporter of women-owned businesses or initiatives and I love learning from other women about life, work, and the balance of the two. Women are powerful beings, and the world is just more fun when women are uplifting each other. This is also incorporated in Arianna Baker Collection.
Contact Info:
- Website: ariannabaker.com
- Instagram: @ariannabakercollection
- Facebook: Arianna Baker Collection
Image Credits
Jamie Lynn Cheeks
