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Hidden Gems: Meet Courtney Johnson of Timeless with Coco, PLLC

Today we’d like to introduce you to Courtney Johnson.

Courtney, we appreciate you taking the time to share your story with us today. Where does your story begin?
Timeless with Coco really started long before it had a name. As a Women’s Health Nurse Practitioner, I’ve spent years caring for patients in some of the most vulnerable, transformative stages of their lives. Over time, I noticed a pattern—women weren’t just coming to me with medical concerns. They were coming with questions about their confidence, their skin, their energy, their overall sense of feeling like themselves.

I realized very quickly that these concerns weren’t superficial at all. They were deeply connected to how women showed up in their lives, their relationships, their careers—even their sense of worth. That’s when the seed was planted. I wanted to create a space where medical expertise, aesthetics, and wellness could truly come together.

It started small. One treatment room. One patient at a time. No big launch—just quiet growth built on trust, honesty, and natural results. I pursued advanced training in facial balancing, injectables, regenerative therapies, weight management, and hormone optimization because I wanted to offer comprehensive, evidence-based care—not just cosmetic treatments.

As word spread, clients began to seek me out specifically for my approach: subtle, refined, and rooted in really listening to what they wanted. That’s when I knew this was bigger than a side passion. Timeless with Coco became a brand, a business, and ultimately a destination for people who wanted results that enhanced—rather than changed—them.

There was one moment that truly shifted everything for me. A patient looked at me during a follow-up, tears in her eyes, and said, ‘You didn’t just change my face. You changed how I show up in my life.’ That’s when I knew this wasn’t about aesthetics. This was empowerment. That’s the heart of what I do.

Today, Timeless with Coco has grown into a modern, elevated wellness and aesthetics practice offering facial balancing, fillers, neurotoxins, GLP-1 programs, IV hydration, hormone therapy, and regenerative treatments. But even with all the growth, the foundation is the same: intentional care, natural results, and a commitment to helping people feel confident at every age.

So, how did I get here? By listening, by learning, and by building something with integrity and heart. Timeless with Coco is the result of years of clinical experience, passion, and the trust my clients place in me—and honestly, this is just the beginning.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No, it definitely hasn’t been a smooth road—and I think most entrepreneurs would say the same. In the beginning, there were moments of real self-doubt. When you’re building something from the ground up, especially in aesthetics where the competition is strong and the expectations are high, it’s easy to question whether you’re doing enough, growing fast enough, or making the right decisions.

There were times when my clientele was low, and that was humbling. You start to wonder if people will find you, trust you, or choose your vision over the noise of everything else around them. Those early days required a lot of patience and discipline—showing up consistently even when the results weren’t immediate.

I also had to learn to balance being the provider, the marketer, the business owner, the educator, and the face of the brand all at once. It stretched me in ways I didn’t expect. And of course, as a perfectionist, I had to overcome the fear of stepping into the spotlight and really owning my expertise.

But honestly, those struggles shaped me. The slow seasons taught me resilience. The self-doubt pushed me to get even better, invest in more training, and refine my craft. And every challenge made me more intentional about the kind of business I wanted to build—one rooted in integrity, natural results, and genuine care.

So no, it hasn’t been easy. But the hard moments were necessary, and they’re a big part of why Timeless with Coco is what it is today.

We’ve been impressed with Timeless with Coco, PLLC, but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Timeless with Coco, PLLC is a modern, boutique medical aesthetics and wellness practice in Dallas that focuses on natural, refined results and evidence-based care. I created this business with a very intentional mission: to help people feel confident, restored, and aligned with the best version of themselves—at every age and stage of life.

What makes Timeless with Coco unique is the blend of clinical expertise, artistic skill, and a patient-centered approach. As a DNP and Women’s Health Nurse Practitioner, I bring a strong medical foundation to everything I do. Every treatment—from injectables to hormone therapy—is grounded in safety, anatomy, and individualized care.

Our services include facial balancing, dermal fillers, neurotoxins, GLP-1 weight-management programs, IV hydration, hormone optimization for both men and women, regenerative therapies, and wellness-focused treatments. Each service is designed to work together to support a patient’s confidence, energy, and long-term wellbeing.

But beyond the services, the heart of Timeless with Coco is the experience. My goal is to provide a calming, elevated space where patients feel seen, heard, and cared for—not rushed or treated like a number. I spend time educating patients, customizing plans, and helping them understand the ‘why’ behind every recommendation.

The brand itself reflects the vision—clean, modern neutrals with a warm, luxurious feel. It’s meant to be a space where people can relax, trust the process, and walk out feeling refreshed, empowered, and confident.

Timeless with Coco isn’t just a medspa; it’s a place where wellness and aesthetics meet, where results are natural, and where every patient receives the kind of personalized care that truly makes lasting confidence feel timeless.

Before we go, is there anything else you can share with us?
It truly has been a journey—one filled with growth, humility, and a lot of lessons along the way. When I look back, I realize Timeless with Coco wasn’t built overnight. It was built through years of clinical experience, personal evolution, and the courage to step into something bigger than myself.

There were highs—those moments when clients trusted me, when the brand started taking shape, when I saw the impact of confidence on someone’s life. And there were lows—self-doubt, slow seasons, learning the business side of entrepreneurship, and trying to balance everything that comes with running a medical practice.

But every part of this journey shaped the way I practice today. It taught me patience. It taught me resilience. It reminded me that consistency matters, even when you feel unseen. It pushed me to invest in advanced training, to refine my craft, and to build a space where patients feel safe, educated, and valued.

More than anything, this journey has reminded me that purpose finds you when you’re willing to grow. Timeless with Coco isn’t just a business to me—it’s the result of years of believing in something even when the results weren’t immediate.

And honestly, the journey is still unfolding. I’m grateful for every step, every challenge, and every client who has been part of it. This chapter feels like just the beginning.

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Image Credit: Photos by Ellery

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