Today we’d like to introduce you to Deirde Ball.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
I originally started out in this industry with BellaLabbra Cosmetics, which then turned into BellaRose Cosmetics both selling lip gloss and lipsticks for almost two years I thought that was going to be my dream journey which it didn’t take me any longer to realize that field was no longer within my alignment. What ultimately helped me realize that was when I began to make my own personal brown sugar exfoliates and began shipping them to family out of state, which once they began to express to me the skin compliments they were receiving that’s when I started to question my passion. Do I choose lipstick or skincare? For me it was an easy transition, I began to notice my love for research when it came to the organic life of skincare and how good skin comes from within, I also began to notice the therapeutic side of making products which lead me to have more patience when it came to other aspects of life. With having ancestral guidance and energy healings it helped me activate my third eye and visually see a full-on legacy that I hadn’t realized I was slowly beginning to build.
BellaAuNatural was launched June of 2020 and was an instant hit with only selling two products at the time which was from my Lemonade Collection from that moment on I knew I made the right decision. Fast forward when things began to slow down, I had to understand if this is something I really wanted to succeed in I needed to be a little more serious, I began to do things such as take FREE marketing courses and watch young entrepreneurs on YouTube and listen to their journey to learn the Do’s and Don’ts when it comes to the business industry. Implementing what I’ve learned into my business and being open-minded, stepping outside the box, and being true and authentic when it comes to my intentions for Aura Aesthetics is what has helped me get to where I am today. Not comparing my journey to anyone else’s and knowing that my day will come soon to shine in lights keeps me going, when I receive a skin review with someone showing me how my products I made healed their skin keeps me going, knowing that one day I will be one of the top skincare companies in this industry keeps me going. It’s not about where your headed it’s about the journey you take while trying to get there that’s the most important part, EMBRACE the NOW.
Can you talk to us a bit about the challenges and lessons you’ve learned along the way? Looking back would you say it’s been easy or smooth in retrospect?
Skincare isn’t a smooth road type of journey if you’re not just wanting to make a quick dollar, the time research, and intention you put behind the business can be overwhelming at times. One important thing I had to learn was that building my audience and getting them to trust my brand was key, there’s no way to sell or have a successful business without an audience because then who are you selling to? How to pitch a skincare product just to build interest was an obstacle I had to overcome and overcome quick, going within and reminding myself that being me and incorporating my personality mixed with the knowledge I know was all it took, being authentic and REAL.
Alright, so let’s switch gears a bit and talk business. What should we know?
Aura Aesthetics is an organic skin, body, and yoni care business, every product is handmade in small batches and made with plant-deprived ingredients. We believe that all skincare should be safe and cause no harmful long-term effects in the future and our goal is to gift our customers with products that are 100% effective and give you back your natural glowing skin, why? Because it’s your birthright. We are best known for our customer service and making our Aura Tribe feel like family, following up with concerns immediately, and overall being friendly when they’re in need of a product recommendation for their skin concerns. What sets Aura Aesthetics apart from other businesses is because we don’t look like any other business, we have our own style and we represent more than just skincare we embrace the simplicity aesthetics of all skin tones and types. When shopping with us we make sure our customers feel like they’re doing more than just buying skincare and helping them understand that this is an investment that’ll change their skin for the greater.
I think everyone should know that Aura Aesthetics products were manifested and made based on my own personal acne experience and going through the same bodily changes which caused those breakouts. I know what it feels like to spend hundreds of dollars on traditional skincare that didn’t do a thing but make my situation worse. I’m here to guide the new millennium in ways I wish I would’ve been for my skin.
What does success mean to you?
Success can be a number of things and over the past few years, my perspective of it has changed. I went to storing my skincare products in our bedroom bookshelf and buying rolling totes from Walmart to now having my own sacred office space, to me that’s success.
Success is about embracing what you have now in order to get to the level you’re desiring to be, without showing gratitude for your daily blessings even if it’s just one order or one shared post then how do you expect to be blessed with the “bigger things in life”. This is something I had to learn to clear blockages, and by doing so now I feel like I can share more success stories than I would’ve been able to two years ago.
Contact Info:
- Email: www.aurawellnesshelp@gmail.com
- Website: https://www.aauraaesthetics.com/
- Instagram: https://www.instagram.com/aauraaesthetics/
- Facebook: www.facebook.com/auraaesthetics
