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Hidden Gems: Meet Emmy Potter of 222 Studio

Today we’d like to introduce you to Emmy Potter.

Hi Emmy, please kick things off for us with an introduction to yourself and your story.
Absolutely! So I’ve been teaching yoga for a little over eight years now, and honestly, I started pretty scrappy. I was teaching at any and every studio that would have me. Early mornings, late nights, subbing classes, you name it. I had just exited my corporate career, and for the first time I felt completely aligned with what I was meant to be doing. Teaching felt like my purpose. So I didn’t care that I basically had ten different jobs and was driving all over town every single day to make it work. I was just so grateful to be living in authenticity and building something that felt like mine.

As I started growing my clientele, I began hosting wellness events at Hotel Swexan, which was such a turning point for me. It was the first time I stepped outside the traditional studio model and really thought about how wellness could be an experience, not just a class you take and leave. It sparked this curiosity in me around atmosphere, community, intention, and how to create something more impactful and immersive around movement.

Around that same time, my classes started evolving. I started layering in Pilates and really experimenting with how it could complement yoga. And I realized there was this really fun sweet spot between the two, almost a dependency.

In some ways, yoga can take you really deep into flexibility, sometimes even too deep, and Pilates comes in to protect that by building the strength and stability to support it. And then on the flip side, yoga provides the mobility and range of motion that allows you to actually deepen and refine your Pilates practice.

They balance each other out so beautifully. It stopped feeling like two separate modalities and started feeling like one really intelligent, integrated method. And that’s where Yogalates was born for me.

I ended up becoming the first to introduce Yogalates to the DFW area, which was so exciting. It felt fresh, but also really aligned. It had intention, it had intensity, but it was still playful and energizing. That blend kind of became my signature.

Over the past three years I’ve been hosting donation-based Yogalates classes all around Dallas. That season was huge for me. It gave me the space to refine and really perfect the format that eventually became the foundation for 222 Studio, and at the same time I was building this incredibly loyal, supportive community. People who believed in the method and in me before there were walls or a permanent space.

And that’s really how 222 Studio came to life. I wanted to create a true home for this community, not just a place to work out, but a space that feels like us. Playful, intentional, welcoming, deeply connected. 222 is a reflection of everything we’ve been building over the years. The energy, the trust, the growth. It’s the tangible expression of that journey, and a space where it can continue to expand.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
It definitely hasn’t been a perfectly smooth road, but I actually think that’s why it’s been so meaningful.

As Yogalates started gaining traction and building a strong following, I saw other studios begin to adopt similar formats. At first that was challenging for me. But over time I realized it was also validating. It meant the method was resonating, I was doing something right. It pushed me to get even clearer on what makes my approach unique and to keep innovating instead of getting comfortable.

There were also very real behind-the-scenes challenges navigating different studio dynamics and management personalities. Those moments forced me to strengthen my communication and boundaries. They really helped me define the kind of leader I want to be and how passionate I feel about supporting and uplifting my staff. Those experiences shaped the heart-led and community-driven culture I’m committed to creating within my own studio.

It’s been a rollercoaster ride but I wouldn’t change a thing. Every obstacle sharpened the vision. It made me more resilient, more grounded in my purpose, and more protective of the community I was building.

Alright, so let’s switch gears a bit and talk business. What should we know?
222 Studio is a new yoga studio in Dallas Design District. Our signature Yogalates method is an intentional fusion of yoga and mat Pilates that blends mobility, strength, stability, and flow into one seamless, music-driven experience. We focus heavily on intelligent sequencing, using Pilates to build the strength and structure that protects the body, and yoga to create the mobility and range of motion that deepens the work. It’s intensity with intention.

Accessibility is a huge part of our mission. We offer donation-based, pay-what-you-can classes because we truly believe movement should be available to everyone. Wellness shouldn’t feel exclusive or intimidating, it should feel inviting and empowering.

We’re also known for our energy! 222 isn’t just a place to take a class. It’s immersive. It’s playful. It’s thoughtfully curated. From the music to the lighting to the way our instructors are trained to hold space, every detail is designed to make you feel something.

Brand-wise, I’m most proud of the community we’ve built. Before we ever had walls, we had people showing up to donation-based pop-ups all over Dallas, believing in the method, and in the mission. 222 became the physical home for that community.

What I want readers to know is that 222 is for everyone. Whether you’re brand new to movement or you’ve been practicing for years, there’s a place for you here. We’re committed to creating an inclusive, uplifting, high-vibe environment where people feel stronger, more confident, and deeply connected.

We’d love to hear about any fond memories you have from when you were growing up?
I love this question.

One of my favorite childhood memories is putting on “performances” in my living room. My sister and I would choreograph little routines, turn the music all the way up, and make my family sit on the couch while we performed like it was a sold-out show. We were dramatic and fully committed, costume changes and all.

Looking back it’s funny, but it also makes so much sense. Even then, I loved movement, music, and creating an experience for people. I loved bringing energy into a room.

In a lot of ways, what I do now doesn’t feel that different. I still build sequences to music, I still think about the flow and the feeling, and I still care deeply about the people in the room. The stage just looks a little different now.

Pricing:

  • Pay what you can! We have a minimum of $10
  • unlimited membership $150/month
  • 5 class pack $50
  • 10 class pack $100

Contact Info:

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