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Hidden Gems: Meet Mercedes Salinas of Glamulous

Today we’d like to introduce you to Mercedes Salinas.

Hi Mercedes, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
In 2016, I had my eyebrows microbladed for the first time. It was a very life-changing experience for me! Being that I have nearly nonexistent eyebrows, suddenly having eyebrows that looked realistic and didn’t sweat out or wash off was amazing. In 2017, while working at UT Southwestern, I decided to go to school to be trained professionally in microblading. The confidence that I had gained in having my eyebrows done impacted me very deeply, and I wanted to share that empowering experience with other women. Two weeks before I was scheduled to start training, I was unexpectedly fired from my job at UT Southwestern, which was something of a “last straw” for me. I was tired of having to ask for time off when I needed it, tired of not making my own schedule, and frankly, tired of being undervalued for the work I did. At that point, I made the decision that I was going to work for myself! I turned my dining room into a small home salon and did a lot of free brows on friends and family. It was a lot of work, but I needed to build a clientele and get referrals if I wanted to make this dream a reality.

2017 was a really rough year for me. I was hardly making any money and was drowning financially. Because of this, I ended up being evicted from my home and had to borrow money from my family to stay in a rental. Even so, I persevered, continuing to do as many sets of brows as I could.

At the beginning of 2018, I went back to work because my bills were starting to pile up and I needed more to survive. I got a job working for a car insurance claim company, but I was so miserable I would cry every day on my way to work. Working for myself had become my dream, and I wanted to see it through. Over the summer of 2018, I went through training and became certified in eyelash extensions, something I figured would bring in more consistent clientele. This addition to my arsenal allowed me to quit my job in August 2018, opting instead to work part-time three days a week while chasing my dream the other 4. Still struggling in November of 2018, I got certified by a lady who does tooth gems in LA. (She is one of the longest-running tooth gem techs in the industry, and I respect her deeply!) As I was doing tooth gems, I decided to get trained in tooth whitening as well, as I felt the two were closely related.

By December 2018, I had four services I could offer to clients, and in January 2019, I launched my Instagram profile. Instagram ended up being my main platform for my business. I had about 250 followers at the time, but it was a start! I started passing out fliers advertising tooth gems at the mall and at my son’s high school basketball games the majority of people who I would meet had no idea what tooth gems even were.

Come March 2019, I was struggling with having enough consistent clientele and still working my part-time job, so I decided to enroll in Esthetics school. I thought that maybe with a license to give me more credibility, people might take me more seriously and more doors might open for me. July 2019, I was scheduled to start school! I was so excited, but before I could start, my part-time job no longer needed me and I was let go. My excitement was now coupled with uncertainty as to how I was going to manage going to school with little to no income to take care of my bills and my family. As a single mother, I was devastated and unsure of what to do. Fortunately, my family offered to let us stay with them while I was going to school. It was such a blessing, and I am eternally thankful. So, with that, I let go of my rental home and moved in with my family for the next year while I was in school.

I worked my behind off in Esthetics school, passed the Texas state board and written exam, and officially became a licensed esthetician in March 2020 – one week before the covid lockdown.

In May 2020, as soon as the lockdown was lifted, I started offering mobile services on tooth gems and teeth whitening. It was great to be working, but mobile services could be a lot of work between traveling long distances, packing supplies, unpacking supplies, and setting up. I really wanted a suite or something affordable that I could rent for my clients to come to me. Luckily in July 2020, I found a great suite in downtown Garland to set up shop in. I was still working on clientele, so I would pay for advertising and run specials on Instagram to bring in more people.

In October 2020, I started doing vending events, networking with other professionals in the industry, and offering my services at events. It was a lot of hard work and a lot of putting myself out there, but it paid off.

In April 2021, I moved to a new location on border of East Dallas & Garland, and I became certified in laser tattoo removal that summer.

We all face challenges, but looking back would you describe it as a relatively smooth road?
Building clientele and getting my name out there has been a long road.

Appreciate you sharing that. What should we know about Glamulous?
I specialize in Semi-Permanent Makeup, Laser Tattoo Removal, Tooth Jewelry & Teeth Whitening.

All services I offer I do with passion and care. I thrive to give all my clients a boost in confidence and always spreading positivity, love & respect.

I am mainly known for doing tooth gems and blinging out teeth. Trained in 2018 by the longest standing in the business Michelle at Sugar Tooth Jewels.

Contact Info:


Image Credits:

Adam Romero

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