Today we’d like to introduce you to Destini Lyric.
Destini, we appreciate you taking the time to share your story with us today. Where does your story begin?
I’m Destini Lyric, known online as the Pink Collar CEO, and I’m the founder of Pink Collar Contracting, a DFW-based cleaning and contracting company focused on commercial, residential, and post-construction spaces.
But Pink Collar has never felt like just a cleaning company to me.
I built it with a bigger vision in mind: to create something bold, feminine, modern, faith-led, and impossible to overlook.
I’ve always been entrepreneurial, but this business was different from the beginning. I became more intentional about what I was building, why I was building it, and most importantly, Who I was building it with.
Jesus Christ became the foundation.
That changed the way I approached everything — the vision, the discipline, the systems, the way I serve people, and the way I think about growth.
As Pink Collar started taking shape, I realized I wasn’t just building a company.
I was building a brand that could challenge what people expect leadership in the trades to look like.
A woman can love pink and still understand the contract.
She can be feminine and still command the room.
She can build with excellence, lead with confidence, and give God the glory while doing it.
That is the heart of Pink Collar Contracting.
And I truly believe we’re only getting started.
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
No, I wouldn’t necessarily describe it as a struggle story.
For me, the biggest challenge was learning to bet on myself more, show up consistently, and become disciplined enough to handle what I was praying for.
I’ve never had an issue walking into rooms confidently. I actually enjoy being the woman people may not expect to see there. I know who God has called me to be, so I’ve never felt the need to shrink myself to make other people comfortable.
What I did have to learn was that the blessing can already be there, the door can already be open, and you can still miss the opportunity if you aren’t prepared for it.
That changed my perspective on business.
I learned that prayer does not replace preparation. I can ask God to open the door, but I still have to be ready to walk through it.
That means showing up. Being disciplined. Learning the numbers. Understanding the business. Keeping my word. Doing the work when no one is watching.
So if there has been a challenge, it has been becoming the version of myself capable of carrying what I asked God for.
And I think that is where a lot of people get stuck.
Sometimes the opportunity isn’t missing.
Sometimes we just have to become ready for it.
We’ve been impressed with Pink Collar Contracting , but for folks who might not be as familiar, what can you share with them about what you do and what sets you apart from others?
Pink Collar Contracting is a DFW-based cleaning and contracting company specializing in residential, commercial, and post-construction cleaning.
But somewhere along the way, I realized we were building more than clean spaces.
We were building representation.
The trades have traditionally been viewed through a very specific lens, and I wanted Pink Collar to challenge that in a way that felt bold, feminine, professional, and impossible to overlook.
Why couldn’t the woman walking onto the job site also love pink?
Why couldn’t femininity and construction exist in the same sentence?
Why couldn’t a woman understand the scope, negotiate the contract, lead the team, create jobs, and still show up completely as herself?
Pink Collar became my answer.
Our pink isn’t about making the work cute.
It’s about making our presence known.
That is the heart behind our message: Redefining the Trades.
What sets us apart is that we are building a company where the brand and the service have to match. I want every interaction with Pink Collar to feel polished, modern, reliable, and intentional, but I also want the work behind the brand to speak for itself.
What I’m most proud of is that Pink Collar has an identity.
I don’t want people to remember us as just another cleaning company.
I want them to say, “That’s Pink Collar.”
And when I look at Pink Collar, I don’t only see the company as it exists today.
I see what it can become.
I see larger commercial projects.
I see construction partnerships.
I see expansion.
I see more job creation.
I see women discovering industries they may have never considered before.
I see a recognizable brand walking into traditionally male-dominated spaces and belonging there without explanation.
And I see young women watching the journey and realizing they do not have to choose between being feminine and being powerful.
You can wear the pink.
You can walk the job site.
You can understand the contract.
You can sit at the table.
You can lead the company.
And you can give God the glory while doing it.
That is what the Pink Collar CEO means to me.
It is not simply a title.
It is a woman who understands that she can be multifaceted.
She can have faith and ambition.
Grace and authority.
Femininity and business acumen.
She can build something significant without becoming someone else in the process.
That is what I want readers to understand about Pink Collar Contracting.
Yes, we provide cleaning and contracting services.
Yes, we care deeply about professionalism, quality, communication, and delivering excellent work.
But the brand also stands for something.
It stands for women taking up space.
It stands for building boldly.
It stands for excellence without compromise.
It stands for knowing who you are, walking confidently in that, and refusing to believe you have to look like everyone else in the room to belong there.
That is what I am most proud of.
Pink Collar is becoming more than a company.
It is becoming a vision women can see themselves in.
And that, to me, is what makes the brand special.
If you had to, what characteristic of yours would you give the most credit to?
Stewardship.
I’ve learned that success is not just about receiving an opportunity. It’s about being prepared to carry it well.
I can pray for God to open the door, but I still have a responsibility to be ready when it opens.
For me, stewardship looks like discipline, preparation, consistency, keeping my word, learning the business, serving people well, and taking seriously whatever God places in my hands.
I think a lot of people want the blessing, but the blessing also comes with responsibility.
So I’ve become very intentional about asking myself, not just, “What do I want next?” but, “Am I becoming the woman who can handle what I’m asking God for?”
That mindset has shaped the way I lead, the way I work, and the way I grow.
I don’t just want success.
I want to steward it well.
Contact Info:
- Website: https://pinkcollarcontracting.com/
- Instagram: https://www.instagram.com/pinkcollar.contracting?stkn=MTBwd2JzajllajkzeA==
- Facebook: https://www.facebook.com/share/1TqKhagF1M/?mibextid=wwXIfr
- Youtube: https://www.youtube.com/@thepinkcollarceo
