Maddison Davis shared their story and experiences with us recently and you can find our conversation below.
Hi Maddison, thank you so much for joining us today. We’re thrilled to learn more about your journey, values and what you are currently working on. Let’s start with an ice breaker: When was the last time you felt true joy?
Honestly, 2025 has been one of the toughest years of my life, but it taught me just how resilient I am and that God’s plan is always bigger than mine.
The last time I felt true joy was when Scnoby’s Jewelry was featured in our very first fashion show.
Watching my pieces on that runway gave me so much hope. It reminded me that I’m on the right path and that every small step is leading to the bigger picture.
Moments like that keep me going, keep me grounded in faith, and reaffirm my purpose of helping women express themselves through my jewelry.
Can you briefly introduce yourself and share what makes you or your brand unique?
My name is Maddison Scnoby, and my love for fashion started long before I ever knew it would become my purpose. I grew up in a poverty-stricken neighborhood, and fashion became my escape — the one thing that allowed me to express myself, even when life felt limiting. Thrifting was my playground. I never needed name brands; I had creativity, vision, and a grandmother who filled our home with fashion magazines every month. Those pages taught me that true style isn’t about the price tag it’s about how you pull it together.
By middle school, I was already known as the girl who dressed the best. But as I got older, something shifted. I realized that while I loved clothes, jewelry had a magic of its own. It was limitless. It was expressive. And it was always the final touch — the piece that brought everything together. That spark is what gave birth to Scnoby’s.
We started in 2020 with charm bracelets, but today Scnoby’s has grown into a fine jewelry brand with purpose. My goal isn’t just to create beautiful pieces it’s to tell women’s stories, plant seeds of inspiration, and give every woman a way to express who she is through something that lasts. My jewelry is meant to shine for years to come, just like the women who wear it.
Okay, so here’s a deep one: Who were you before the world told you who you had to be?
Before the world tried to tell me who I had to be, I was just a little Black girl with a big imagination and a heart that believed anything was possible. I didn’t understand poverty, statistics, or barriers — I only understood dreams. I carried hope like it was second nature. I didn’t see limits. I didn’t see labels. I just saw possibility.
But growing up, the world tried to shrink that. It tried to teach me that girls like me Black girls from tough neighborhoods — should stay in our place, not dream too loud, not shine too bright. It told me success wasn’t meant for me, that luxury wasn’t designed with me in mind, and that I should be grateful for whatever seat I was “allowed” to have.
But even as a child, something in me never accepted that. I refused to believe God gave me this much vision just for me to play small.
As a woman, especially an African American woman, I’ve learned how heavy it can feel to walk into rooms where you don’t see yourself represented… where you feel like you have to prove your worth twice just to be seen once. Trying to build a luxury brand in a space that wasn’t built for us is hard. Having blind faith when you don’t know the outcome is even harder.
But the beauty is: I learned I don’t need their table. I can build my own. I can create a space where I belong fully — where my ambition is not intimidating, where my creativity is not questioned, and where my light is not something I’m asked to dim.
The world told me I would be a statistic. But God told me I would be a story.
And Scnoby’s is that story my purpose, my proof that little Black girls with big dreams can break every barrier placed in front of them.
I want the next Black girl who feels unseen, unheard, or underestimated to look at me and know: you can come from anywhere and become anything. You can dream without apology. You can shine without permission. You can take up space God designed for you.
When did you stop hiding your pain and start using it as power?
I think this moment right now is when I stopped hiding my pain and started using it as power. For a long time, I felt like I was losing pieces of myself the Maddison who dreamed boldly, who believed she could create anything, who didn’t let the world tell her what was possible. These last five years as an entrepreneur stretched me, shaped me, and honestly humbled me. Entrepreneurship isn’t easy, but it has always been rewarding.
There was a point when I almost let the world define me. I wasn’t seeing the growth I prayed for. I felt overlooked. I felt like my light was dimming because the results weren’t matching the work I was putting in. But this year something shifted. I started to reclaim myself. I started to take my purpose seriously again. I grew my brand in ways I didn’t expect, and I allowed myself to create freely without questioning if I was “enough.” Every pop-up shop, every event, every long night I began to see it as a seed being planted, not a setback.
A big part of my strength comes from my older sister, Halee. She passed away at 19 from lupus, but even on her sickbed she carried so much hope, joy, and belief in life. Watching her fight with so much light taught me that I truly lack nothing — that everything I need is already inside me. She inspires me to keep going, to keep dreaming, and to never take my gift for granted.
Pain has taught me that it doesn’t last forever. We heal, we learn, and we grow. The things that once broke me have turned into the fuel that pushes me forward. Those seeds of pain became seeds of purpose. And now, I’m building the luxury brand I know Scnoby’s is destined to be.
Because for me, the real pain would be not dreaming at all. And I refuse to live a life where I dim my own light.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. What would your closest friends say really matters to you?
My closest friends would say that what really matters to me is dreaming not just for myself, but inspiring others to dream too. As adults, it’s so easy to get caught up in the routines of life: the 9–5, bills, responsibilities, family, and all the pressures that come with adulthood. Sometimes we let our problems become louder than the covering we have over our lives the protection, the favor, and the grace God gives us.
So my mission has always been to remind people to go back to that childhood version of themselves — the innocent child who didn’t know limits, who didn’t worry about money, who wasn’t shaped by society or their experiences yet. That pure moment when your heart skipped a beat because you were doing something you loved. That feeling deserves to be protected.
I truly believe the key to staying young, staying hopeful, and staying aligned with God’s purpose is to keep dreaming. Even when it’s hard. Even when you don’t feel like it. Even when life tries to dim your light. You get up, dust yourself off, and let your light shine boldly because God did not give us the spirit of fear.
And that’s what my friends would say matters most to me keeping the dream alive, not just for myself, but for everyone connected to me.
Okay, so before we go, let’s tackle one more area. If you laid down your name, role, and possessions—what would remain?
If I laid down my name, my role, and every possession I have, the one thing that would remain is my light. My ability to truly hear people their stories, their pain, their dreams, their experiences. I’ve always believed that life isn’t about titles or things… it’s about connection. It’s about the way we touch each other’s lives.
What connects us as people isn’t the material stuff it’s the conversations we have, the wisdom we exchange, the moments where we see each other clearly. Even if I had nothing, I know my heart would remain the same: open, loving, and willing to understand others on a deeper level.
I believe God placed a light in me that goes beyond a position or a brand. A light that shows people love, grace, and compassion. A light that reminds others they’re not alone. If everything else was stripped away, I would still be someone who listens, someone who encourages, someone who pours hope into others.
Because at the end of the day, that’s what truly matters the impact we make and the love we leave behind.
Contact Info:
- Website: https://Scnobys.com
- Instagram: https://www.instagram.com/scnobysjewelry?igsh=NjZ0bnpheWd0ejJr&utm_source=qr
- Facebook: https://www.facebook.com/scnobysboutique?
Image Credits
Anthony Ferrell
Patrick mills
