Today we’d like to introduce you to Whitney Barber.
Whitney, please share your story with us. How did you get to where you are today?
I’m a 24-year-old college graduate from Natchitoches, Louisiana, raised in Dallas, who struggled to find her dream job after college. After graduating in May of 2018, I realized no one wanted to hire me due to a lack of experience. It was getting hard to find something to help me improve my digital marketing skills, so I decided to take matters into my own hands and work for myself, helping small business accomplish their goals while reaching more potential clients/customers through social media thus helping build their businesses and increasing revenue. The moral of my story is, I didn’t let my situation stop me from following my dreams. That is what I hope I can teach those who look up to me. I continue to study and work hard at my craft so that the next set of graduates won’t have to work as hard to find a digital marketing company to accept them. I will be that outlet to give them the experience needed to land their dream job!
Great, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
After graduating, I didn’t have a job for six months. I went into depression and cried many times, praying for a solution. Eventually I found something, however, it was nowhere near my field of work and that too put me in a depressed state. Starting my own business was the only thing that pushed me towards happiness and pulling me out of my misery! It gave me something to hold on to and look forward to. I knew that no matter how hard it got if I kept working hard, I would be successful no matter what and in the end will live the life I’ve always dreamed of. My advice for other young women who are going through the same struggle as I did after graduating is to NEVER give up. If you have free time, take it and rest. Enjoy yourself and really think about what you want to do. Read some books, write out your dreams, and manifest. Do whatever will make you happy by continuing to search for that job you’ve been waiting for. Trust me, it’s coming! You just have to have faith and be patient. The one thing I regret is not appreciating the time I had to rest. After all those years in college, trust me, we deserve it.
Please tell us about Digital Brands by Whitney.
I am a social media influencer with a Media Arts Degree and a minor in Marketing. I am currently working on three certifications regarding digital marketing through the American Marketing Association, Hootsuite, and Google Analytics. I started my own business, Digital Brands by Whitney, to help other influencers and companies stand out on social media through concise planning that will ensure positive and effective results. DBW prioritizes the needs of each client. I strive to help businesses find their creative voice through a variety of services such as social media marketing, website analytics, event planning, and more. My business works closely with each brand in order to create solid communication strategies and events that will produce measurable results.
I’m most proud of the fact that I didn’t give up nor settle for any job just because it was a paycheck. I am following my heart and making my dreams come true. Nothing but positive vibes and success in the near future.
Who have you been inspired by?
Oprah Winfrey has inspired me a lot. She was turned down from jobs and went through hardships at the beginning stages of her career, yet she never gave up and is now one of the richest women in the world. Other inspiring women I look up to are Michelle Obama, Taraji P. Henson, and Beyoncé. All of these women work hard and never gave up. No matter what obstacles came their way. I truly admire that.
Contact Info:
- Website: BrandsbyWhitney.com (Coming in January)
- Email: brandsbywhitney@outlook.com
Image Credit:
K. Chanelle flyer created by me. Portrait by a photographer unnamed.
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