Today we’d like to introduce you to Jasmine Sadry.
Thanks for sharing your story with us Jasmine. So, let’s start at the beginning and we can move on from there.
For as long as I can remember, I always wanted to be in broadcasting. I guess it was a no-brainer when the ONE thing I would constantly get sent to detention for in school was, “excessive talking”.
I’ve always loved telling stories and hearing people’s stories. I’ve also loved sharing my own.
I feel like every person has a story to tell and we can all relate to these same stories on some level. My life is and has always been an open book on the air. I share the good, the bad, and the ugly and have found that by sharing my own struggles in life, the heartbreaks and tragedies, and conversely, the celebrations, there’s this bond that resonates with someone who can always identify. And it works both ways. I’ve drawn just as much strength and encouragement from others’ experiences. In the end, all each of us is trying to do is figure out this at times berserk, confusing, uncertain thing called life and if we can try to help each other get through it, however that may be, then we’ve served our purpose. Simply put, we just want to know that we aren’t alone on this journey and inevitably there’s someone who’ll tell you at some point, “Man. I’m going through THE EXACT SAME THING.”
The human condition- it’s always been an innate passion which became an innate obsession, which then, thankfully, turned in to a career. I’ve been extremely fortunate to be doing this for 18 years now in every format from sports, to news, to various music genres, to TV and just about everything in between.
Has it been a smooth road?
I’ve found that the road to anything “worth it” in life is never smoothly paved, and it’s certainly never the way you initially plan it out. I’m Type A by nature, so you can only imagine what a hard lesson that has been for me along the way. There are always going to be struggles and challenges in life. But, it’s in those struggles and challenges, that you truly find out who you are and what your calling and purpose is.
The “anything worth it isn’t easy” principle was a huge narrative in my home growing up, thanks to my parents, who both immigrated here during the Iranian Revolution of the late 1970’s. I saw them tirelessly work multiple jobs and receive Master’s degrees. English was not just MY third language, but also theirs (Farsi and Armenian were the other two- thank you Sesame Street, old country music, and Motown for helping to further polish those English skills in my home.) Both of my parents were Olympic athletes, so there was a different mindset in my home altogether. Combine the athletic with the cultural aspect, and the notions of failure and giving up simply weren’t options. Instead, they fueled you to always strive for more.
For me as a female in this industry, I would say that the one perpetual struggle for us (as a whole) has been credibility and equality in what we do. It’s no secret that men in this industry are paid higher, aren’t viewed as “emotionally impelled” beings, and, let’s be real, can get away with aging and it not pushing them out for the next crop of younger, hotter, talent. So much of what we are and who we are is dangerously predicated on the physical and it has been since women were stepping foot in front of a broadcast TV camera or even behind a studio mic. Though, it has very gradually gotten better, we still have a long way to go.
So let’s switch gears a bit and go into the 96.3 KSCS (Cumulus Media) story. Tell us more about the business.
I co-host “Hawkeye in the Morning” on New Country 96.3 KSCS with Mark Louis “Hawkeye” (host) and Katelyn Maida “Connected K” (co-host). In between playing the hottest, freshest country music that’s currently out there, we like to pride ourselves in being one big 4 hour long gab fest that you’d like to just hang out and be a part of. I’m extremely proud of how plugged in we are to our local community through various charitable events collectively and as individuals. We’ve got some damn great talent at our station that adores our DFW metroplex and the people in it. Our work ethic is ridiculously tenacious. I’m beyond proud of being a part of that.
How do you think the industry will change over the next decade?
You know, our industry is ever changing and it’s a rapid “ever change”. I can remember when our show prep and our content for the day would come straight from the morning paper via clipping out articles and laying them in front of us. There was no Twitter, no online articles, none of that. If your morning paper didn’t show up for the day or it was late, you were sweating bullets and scrambling to gather prep. THANK GOD that we are so spoiled now to be able to have a wealth of information at our fingertips. Our industry is shifting and trending more in to the digital realm. We’re now in an age where ANYONE can be a radio host, a reporter, or even tell a story straight from their iPhone mic and camera. Podcasts are hot and so is the concept of “going (insert various social media platform) live” and essentially just doing a “live-hit”. It’s frightening, yet remarkably empowering.
Contact Info:
- Website: kscs.com
- Instagram: instagram.com/jasminesadry
- Facebook: facebook.com/jasminesadry
- Twitter: twitter.com/jasminesadry
Image Credit:
Rob Chickering, D Magazine, Star Sports Tours, On-Air Media Co.
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