

Today we’d like to introduce you to Johnathan Ervin.
Johnathan, let’s start with your story. We’d love to hear how you got started and how the journey has been so far.
On a coffee table in what seemed like the smallest house in Minnesota, was a pink Italian newspaper called “La Gazzetta dello sport”. It belonged to my great grandmother, a tiny but strong Italian woman that preferred her native tongue and traditional ways. I was in the second grade but the feeling from that paper struck me and my fascination with the bike began to grow quickly.
The more I surrounded myself in cycling the more interested I became in how things meshed. It was as though rider and machine were intertwined as one. The bike was a world within itself, an art.
At the age of 14, I was offered my first job at a large bike shop in North Texas. I found I had a knack for wrenching and a tough work ethic. Even at a young age I began to build a client base. I was fortunate to have many good people that appreciated my work and I wanted to give them more. My dream slowly became a reality and, everything fell into place at the right time. The seed my great grandmother planted years ago was growing and to show my appreciation I dedicated the shop in her name, Latini’s.
Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
Honestly, the hardest struggle was making the first step. After the commitment was made, I embraced everything that happened from that point on. I put my back against the wall and saw the opportunities coming from every direction. Those opportunities brought challenges but also growth.
Please tell us about Latini’s Bicycle Repair.
Our company is founded on bicycle repair and maintenance. It is our primary focus. Instead of offering several services and sales options, we have chosen to put our efforts into our specialty. We pride ourselves on the consistency and quality of our finished work and the ability to cater to each individual bike and the customers’ needs. Our small size is a big advantage and it helps keep our operation simplistic and efficient which in turns allows us to remain focused on our purpose.
If you had to go back in time and start over, would you have done anything differently?
I wouldn’t change a thing. The way everything unfolded was perfect. From the location, to the support and to the welcoming of the stores concept. Everything that allowed the shop to open doors was needed.
Pricing:
- Tune Up $90.00
- Tune Up + Clean $125
- Kids Tune Up – No Gears $45
- Department Store New Bike Check Over – $45
- New Bike Assemble – $70
- Yearly Service Packages Starting At $220
Contact Info:
- Address: 6205 Coit Road
Suite 360 - Website: www.LatinisBicycleRepair.com
- Phone: 469-863-7460
- Email: JohnnyFixThatBike@Gmail.com
- Instagram: https://www.instagram.com/latinisbicyclerepair/
- Facebook: https://www.facebook.com/latinisbicyclerepair
- Yelp: https://www.yelp.com/biz/latinis-bicycle-repair-plano
Getting in touch: VoyageDallas is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.