Today we’d like to introduce you to Rena Joseph.
Hi Rena, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
My journey didn’t start with a grand plan or a perfectly mapped-out vision. It started with survival, responsibility, and the quiet pressure so many women carry to keep going no matter what.
For most of my life, I was in a role of holding everything together — being dependable, being strong, being the one people could lean on. I poured into my family, my work, my home, and everyone around me, often putting myself last. Like many women, I learned how to function through exhaustion, how to smile through stress, and how to keep moving even when my own needs were whispering to be heard.
Rena J Beauty was born during a season where I realized I needed a space too — not to perform, not to fix anything, not to explain myself — but simply to be. What started as offering beauty services slowly evolved into something much deeper. I found that when women sat in my chair, they weren’t just coming for nails, skin, or self-care. They were coming to exhale. To feel safe. To feel seen without having to say a word.
I didn’t take a straight path here. I worked full-time, went back to school, navigated financial stress, self-doubt, and moments where I questioned if this was really meant for me. But every challenge shaped the heart of my business. It taught me that beauty isn’t about perfection — it’s about restoration. It’s about giving yourself permission to pause, even when life demands so much from you.
Today, Rena J Beauty is a reflection of that journey. It’s a quiet, intentional space created for women who are tired of holding it all together and need a moment to just exist. Every service I offer is rooted in care, comfort, and connection — because I know firsthand how powerful it is to have a place where you don’t have to be anything for anyone else.
This business isn’t just what I do — it’s who I became along the way.
Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
No — it hasn’t been smooth at all. And I think it’s important to say that out loud.
There were seasons where I was building this business while still working full-time, going to school, and managing real life behind the scenes. There were financial stretches where I had to be extremely intentional with every decision, moments where fear and uncertainty were louder than confidence, and times where I questioned whether I was doing too much or chasing something that wasn’t realistic.
One of the biggest struggles wasn’t just the workload — it was the internal battle. Learning how to trust myself. Learning that rest isn’t laziness. Letting go of the belief that I had to struggle in order to deserve success. As women, we’re often praised for how much we can endure, not how well we take care of ourselves, and unlearning that mindset has been just as challenging as building the business itself.
There were also emotional struggles — carrying personal responsibilities, navigating health challenges, and still showing up for others even when my own cup felt empty. But those moments shaped the foundation of Rena J Beauty. They reminded me why this space needed to exist — not just for my clients, but for me too.
Every obstacle taught me to slow down, listen, and build something sustainable instead of something rushed. The struggles didn’t stop the vision — they refined it. And because of that, everything I create now comes from a place of intention, compassion, and understanding.
This business was built in real life — not a highlight reel — and I think that’s what makes it meaningful.
Appreciate you sharing that. What else should we know about what you do?
At the core of my work, I help women slow down.
Yes, I’m a licensed beauty professional, and I specialize in structured gel manicures, restorative facials, and intentional self-care services. But what I’m really known for is creating an experience that feels calm, unrushed, and safe — a space where women don’t have to perform, explain themselves, or hold it all together.
My approach to beauty is deeply personal. Every service is designed with care and intention, not just for results, but for how someone feels while they’re here. I’m very hands-on, detail-oriented, and intuitive. I pay attention — to comfort, to energy, to what my clients may need even when they don’t say it out loud. Many women tell me that their appointment feels less like a beauty service and more like a reset.
What I’m most proud of is that I’ve built something that honors real life. My clients are busy, tired, caregiving, leading, surviving — and this space gives them permission to rest. I’m proud that women leave feeling lighter than when they arrived, not just polished on the outside, but grounded on the inside.
What sets me apart is that I don’t rush, I don’t overbook, and I don’t believe in transactional beauty. I believe in presence. I believe in listening. I believe that self-care should feel restorative, not performative. Rena J Beauty isn’t about trends or pressure — it’s about consistency, comfort, and care.
This work reflects who I am — thoughtful, intentional, and deeply rooted in the belief that every woman deserves a space where she can simply be.
Are there any important lessons you’ve learned that you can share with us?
The most important lesson I’ve learned is that I don’t have to disappear in order to be dependable, successful, or strong.
For a long time, I believed that pushing through exhaustion was just part of the journey — that rest had to be earned and that slowing down meant falling behind. But I’ve learned that constantly pouring from an empty cup doesn’t lead to growth, it leads to burnout. Honoring my limits didn’t weaken my vision — it clarified it.
I’ve also learned that success doesn’t have to be loud or fast to be meaningful. Building something aligned, sustainable, and rooted in care matters more to me than chasing constant expansion. When I allowed myself to move with intention instead of pressure, everything began to feel more grounded — including the way I show up for others.
This lesson now lives at the center of my work. It’s why I’ve created a space that values presence over productivity and restoration over performance. And it’s why I remind myself — and the women who sit in my chair — that choosing yourself isn’t selfish. It’s necessary.
That lesson didn’t just change how I work. It changed how I live.
Contact Info:
- Website: https://Www.renajbeauty.com
- Instagram: https://www.instagram.com/renajbeauty?igsh=MTJpcXllamlpa3J5NA==
- Facebook: https://www.facebook.com/share/1BqsPYvSyq/
