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Soheila Agwuh of Dallas- Fort Worth on Life, Lessons & Legacy

Soheila Agwuh shared their story and experiences with us recently and you can find our conversation below.

Soheila, really appreciate you sharing your stories and insights with us. The world would have so much more understanding and empathy if we all were a bit more open about our stories and how they have helped shaped our journey and worldview. Let’s jump in with a fun one: What do you think is misunderstood about your business? 
People who haven’t tried our products may think we’re just another skincare brand and underestimate us. Those who have used Mondiah Essentials know that the results they see are real, noticeable improvements to the feel and look of their skin. I always say, “Anybody can make body butter, but this isn’t just any body butter.” The time, effort, and science behind creating this formula shows from first use. Once you try it and see that naturally based ingredients can really work, it’s hard to go back to toxic products.

Can you briefly introduce yourself and share what makes you or your brand unique?
I’m a mom, a creator, and a builder who’s juggling real life while building something meaningful. I run Mondiah Essentials, a plant-based skincare line born out of my own push to be healthier and more intentional about what goes on my skin. I’ve always cared about the long-term impact of ingredients—especially with my kids watching—so everything I make is clean, nutrient-focused, and designed to support the body instead of work against it.

My brand is special because it’s not coming from a lab or a corporate boardroom. It’s coming from a woman who’s doing the work herself—balancing a blended family of ten and still finding the drive to create products that genuinely help people feel better.

Right now, I’m working on expanding Mondiah Essentials into retail and scaling it through content online. It’s been a dream of mine to see my products on store shelves, and I’m actively building toward that.

Everything I’m building is meant to be real, helpful, and rooted in wellness and authenticity.

Appreciate your sharing that. Let’s talk about your life, growing up and some of topics and learnings around that. Who saw you clearly before you could see yourself?
My Grandmother, Bobbie Green. She poured into me heavily as a child, young woman, and mother. She gave me sound advice and held me accountable in a strong and loving way that never felt judgemental. Since becoming a grown woman who is juggling life and children, I see her essence in who I’ve become now more than ever. I’m so grateful for her imprint on my life.

What’s something you changed your mind about after failing hard?
I’ve come to understand that taking accountability for failing opens up doors that excuses never will. It’s about owning your choices, your patterns, and your part in the results you’re getting—good or bad. When you stop blaming circumstances, people, or timing, you take your power back. You shift from ‘things happen to me’ to ‘I can redirect this.’ That mindset creates momentum. It makes you someone people trust, someone who follows through, and someone who grows instead of staying stuck.

Excuses keep you comfortable, but they also keep you small. They let you avoid discomfort in the moment but cost you opportunities in the long run—opportunities to evolve, to repair relationships, to level up financially, to change habits, to build a business, to heal your health, all of it. Accountability is uncomfortable, but it’s also freeing. It clears the fog. It forces you to be honest about what needs to change and what you’re capable of changing.

Accountability creates options. Excuses create limits. Once you taste the difference, you don’t want to go back and it becomes second nature.

I think our readers would appreciate hearing more about your values and what you think matters in life and career, etc. So our next question is along those lines. What would your closest friends say really matters to you?
Anyone who knows me knows that authenticity matters to me because my entire life is built around juggling real responsibility, real pressure, and real goals—and I don’t have the time or energy for anything fake. Pretending doesn’t help. It actually makes things harder.

Authenticity is also tied to my purpose. This skincare brand exists because I wanted something genuinely clean and beneficial for myself and my family—not trendy, not gimmicky. My personal and business goals are rooted in honest self-examination, not glossing over problems.

I value authenticity because it keeps me grounded, trustworthy, and aligned. It’s how I connect with people, how I parent, how I build, and how I heal.

Before we go, we’d love to hear your thoughts on some longer-run, legacy type questions. What do you understand deeply that most people don’t?
What I understand—on a level most people don’t—is that your body keeps the score and it never lies. It remembers the food you ate, the toxins you exposed it to, stress you ignored, the survival mode you lived in, the emotional weight you pushed down, and the responsibilities you carried long after you were exhausted. People think they can “power through” or take the body for granted without consequences. I’ve learned that your body will cash every check your choices write.

Most people only pay attention when their body forces them to. I’ve learned to listen earlier, to trace things back to root causes, and to take physical and emotional signals seriously instead of brushing them off. I understand that healing isn’t just about what you eat or the products you use —it’s also about what you mentally hold, what you suppress, and what you finally release.

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