We’re looking forward to introducing you to Sofiia Villeda. Check out our conversation below.
Sofiia, really appreciate you sharing your stories and insights with us. The world would have so much more understanding and empathy if we all were a bit more open about our stories and how they have helped shaped our journey and worldview. Let’s jump in with a fun one: Are you walking a path—or wandering?
I see wandering as part of the path. Trying new directions is how clarity builds. Nothing is random. Every step arrives exactly on time – either moving you forward or making it clear where you no longer belong.
Can you briefly introduce yourself and share what makes you or your brand unique?
I’m Sofia Villeda, founder of 3G – Guided Getaway Gatherings. For over six years, I’ve created and led 50+ immersive events rooted in wellness and deep group work. The truth is, not everyone wants to go that deep – but most people still crave meaningful insights and real connection.
That’s what led me to integrate insight-based experiential games – structured, guided formats that create clarity and honest conversation through play. I’ve since become an ambassador for these game-based approaches and developed a new event format that blends depth with fun. Today, I design experiences for team-building, women’s networking, couples, and celebrations that feel alive, engaging, and genuinely memorable.
Great, so let’s dive into your journey a bit more. Who were you before the world told you who you had to be?
Before I became the woman who stands on stage with a microphone, confidently leading a room of 50 people, I was deeply shy. I froze when attention turned my way. I avoided being seen or heard. I wore braces, glasses, and a rigid medical back brace – and learned early how to make myself smaller, both physically and emotionally.
But underneath the fear, I always knew something else. Even when I was afraid to admit it, I felt that I was capable of more – and worthy of more. I’m certain that when a person is truly willing to put in the effort, they can change themselves. And when they do, their entire life begins to change with them.
What’s something you changed your mind about after failing hard?
I used to believe that if your intentions are good and your work is honest, people will understand and support you. Failing taught me otherwise. No matter what you do – even when it comes from the best place – there will always be people ready to criticize, judge, or project their own fears onto you.
What changed is how I relate to that. I no longer take negativity personally. I look for anything useful in it – real feedback that can help me grow – and I leave the rest behind. You can’t be liked by everyone, and trying to be will only slow you down. What actually matters is continuing to do the work that lights you up and staying true to what you’re here to build.
So a lot of these questions go deep, but if you are open to it, we’ve got a few more questions that we’d love to get your take on. Whom do you admire for their character, not their power?
I’m inspired by people who don’t negotiate their lives around society’s timelines or expectations – especially when it comes to age and “the right moment.” One of the self-exploration game formats I use in my events is built around real-life characters whose stories help people reflect on their own questions and decisions. The game features over 80 curated characters, each offering a different lens for reflection, decision-making, and self-discovery.
I’m particularly moved by stories stories like Grandma Moses, who became a celebrated artist in her late 70s, or Ruth Flowers, who started her DJ career at 68 and went on to perform on major stages around the world, including Ibiza, well into her 80s.
These lives remind me that character isn’t about status or power. It’s about the courage to begin again, to question outdated rules, and to move through life at your own pace, on your own terms.
Okay, we’ve made it essentially to the end. One last question before you go. If immortality were real, what would you build?
I would build places where people come together and truly come alive. We open up through interaction – conversation, play, and shared experiences. And if immortality were real, then we might spend that time having fun together.
Contact Info:
- Website: http://3gwomenclub.com/
- Instagram: @sofiia__villeda
- Linkedin: https://www.linkedin.com/in/sofiia-villeda-13054138a?utm_source=share_via&utm_content=profile&utm_medium=member_ios
- Facebook: https://www.facebook.com/groups/148716230611122
Image Credits
Tamara Elova
