Today we’d like to introduce you to Michelle Rodriguez.
Hi Michelle, can you start by introducing yourself? We’d love to learn more about how you got to where you are today?
My mom has always been involved in serving her community, she’s been a council member in the city of Cockrell Hill for years. That’s where I met the crew from 99.5 The Wolf at a National Night Out event. They asked me to come work with them, and I did. Started doing promotions (street team). My dad’s love for music, a musician in Deep Ellum…is what gave me my passion for music. I started in promotions then overnights at Wolf. New Country 96.3 called me to do a night show. From there I went on to do middays and now I do a morning show! So blessed to have entered my 18 year in radio. Going from the Street Team to mornings in a major market that is Dallas and earning several awards and nominations with my work alongside a true radio veteran, Mark “Hawkeye” Louis
Would you say it’s been a smooth road, and if not, what are some of the biggest challenges you’ve faced along the way?
Radio isn’t as easy as it seems. You do have to sacrifice family events because our industry never stops or closes. I had a boss once tell me I would never be able to do radio when the sun was out. There were moments I felt overlooked and would be passed up on opportunities to advance my career. That just meant I had to work harder. I learned that from my parents and dad who fought so hard when he got his cancer diagnosis that ended up taking his life. Dad always said, the show must go on.
Appreciate you sharing that. What else should we know about what you do?
I love being able to share stories, my story with our listeners who are an extension of our radio family. My journey into radio is a unique one. Not many are able to do radio in their hometown for as long as I have. I’m very proud to be a Latina in country radio. Proud to represent my community of Oak Cliff and encourage others that everything is possible if you dream big and work towards that dream.
What do you like best about our city? What do you like least?
I love the people in our community that makes Dallas a great city to live in. I love all the sports teams were lucky to have. I think we can all agree the worst part of our city is the traffic.
- Email: Michelle@NewCountry963.com
- Instagram: @Michrod
- Twitter: @michrod