Every industry has its myths—stories insiders repeat until they sound like truth. But behind the slogans and the spin are unspoken (and sometimes unnoticed) realities – we asked some of the wisest folks we know to share what lies they’ve noticed in their industries.
Rola Jabri
Unfortunately, the way the marketing industry has presented itself over the years has damaged the trust between business owners and marketing agencies. First, the industry has built its reputation on overpromising — advertising every single service as “the key to generating sales.” Whether it’s a website design, logo, or business cards, everything is marketed as a direct sales solution. That’s misleading. Read more>>
Ja’lia Marie
I believe the biggest lie that my industry tells itself is that sex sells. The entertainment industry is solely based off selling yourself to your audience, and it is encouraged that it is done by way of promiscuity. I believe sex actually steals. It robs you of your innocence, it robs you of your creativity, it robs you of true and genuine connections. Read more>>
Kennyetta Watkins
One of the biggest lies my industry tells itself is that healing has to look perfect—or professional—to be real. In the mental health field, there’s this unspoken pressure to appear composed, credentialed, and “fixed.” But healing isn’t linear or polished—it’s sacred, messy, and deeply personal. Read more>>
Zach Mathews
The biggest misconception in the tattoo industry is the idea that artists dictate the market. In reality, clients hold the power, driving demand through their preferences and purchasing decisions. Our art, no matter how well-executed, is only financially viable if it is priced correctly and aligns with what the consumer market actively wants. Read more>>
Shawn Saumell
Over the past year or two, the prediction that AI will replace all photography and fine art has become louder and more prevalent. This is rooted in some truth. AI has replaced many areas of photography. However, portraits, events, and some other genre are still secure, as these people and moments cannot be fabricated. Read more>>
