Today we’d like to introduce you to Vanessa Luna. They and their team shared their story with us below:
Vanessa Luna is a Public Health Masters graduate turned Digital Marketer, having launched her blog Vanessa in Dallas in 2016, which opened doors into the digital marketing space. Through her blog, she has been able to grow an organic following, learn about the various scopes of branding and promotion, and collaborate on Influencer campaigns with iconic brands such as Kendra Scott, Aldo, MAC, Smashbox, Makeup Forever, Express, and many more! Vanessa is passionate about helping small business owners establish their online presence by putting their best digital footprint forward. Vanessa also cares about Latino and minority businesses as the founder of DFW Latina Society, a community of Latina-owned businesses that come together through curated networking events to grow their network and strengthen their business. Vanessa is the owner of Luna Digital Co., a strategy-first marketing firm focusing on providing social media and Influencer Marketing and Event planning services to business owners looking to expand their growth.
Vanessa is a member of the Hispanic Women of Texas Network and Irving Hispanic Chamber of Commerce WE3 Program. She is also a recipient of the 2023 AccelerateHER Cohort for TWU Women’s Entrepreneurial program.
I’m sure it wasn’t obstacle-free, but would you say the journey has been fairly smooth so far?
Launching Luna Digital Co. has been over 10 years in the making. From starting my first job out of college, working in public health within community outreach, to marketing and sales, starting a blog, and working in digital marketing. I’ve learned a lot and have developed a plethora of skills to be able to work with clients today in the areas of Social Media Marketing, Influencer Marketing, and micro-event planning. These three areas are my biggest strengths, and I am happy to be able to create a career for myself by providing these services.
As you know, we’re big fans of Luna Digital Co. For our readers who might not be as familiar, what can you tell them about the brand?
I am the proud owner of Luna Digital Co., a strategy-first marketing firm focusing on providing social media and Influencer Marketing and Event planning services to business owners looking to expand their growth. I am most proud of, after all these years, being able to pursue this as my everyday career and role. What sets me apart from others is my experience working in the marketing and sales industry, along with my experience as an influencer, where I still work with brands and am able to be on top of trends as it relates to social media and influencer marketing. When a client works with me, they are working with someone who has skin in the game, so to speak, and I am able to guide them in the right direction.
If you had to, what characteristic of yours would you give the most credit to?
When I decided to start my own marketing business, I knew I wanted to make customer service, communication, and transparency a key part of my business. Often times when I worked for corporate, these were areas that most companies struggled with. For me, it helps me learn more about my clients, builds trust, and they are able to know exactly where I am at in the process of building their marketing strategy. Being a business owner myself, I know that by working with a client, they are investing in my skills and capabilities for me to help them grow their business. This is why I make it a priority to provide communication and transparency during our time working together.
Contact Info:
- Website: https://www.lunadigitalco.com/
- Instagram: https://www.instagram.com/lunadigitalco/
- Facebook: https://www.facebook.com/lunadigitalco
- Linkedin: https://www.linkedin.com/in/vanessaespinozaluna/

Image Credits
The Creatness
