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Daily Inspiration: Meet Lois Macomber

Today we’d like to introduce you to Lois Macomber.

Hi Lois, thanks for sharing your story with us. To start, maybe you can tell our readers some of your backstory.
I didn’t start photography with a big plan, it grew slowly, and then all at once.

In the beginning, I was drawn to how much a photograph could hold. Not just how something looked, but how it felt to be there. That became the through line early on, even before I had the language for it.

I started saying yes to anything that allowed me to learn, shooting often, refining quickly, and paying attention to what felt honest versus what felt forced. Over time, I found myself less interested in perfectly constructed images and more focused on presence, what naturally unfolds when people feel comfortable and unobserved.

Weddings became a natural extension of that. They’re layered, emotional, and fleeting in a way that can’t be recreated. I was drawn to documenting them in a way that felt calm and intentional, without overproducing the experience.

As my work evolved, so did the way I approach the day itself, building timelines that create space, guiding when needed but never forcing, and allowing moments to happen rather than manufacturing them.

Today, my work sits between fine art and documentary. It’s about creating images that feel timeless and true to life, while still holding onto the emotion and movement of the day.

Alright, so let’s dig a little deeper into the story – has it been an easy path overall and if not, what were the challenges you’ve had to overcome?
Not exactly—there have been a lot of quiet challenges behind the scenes.

In the beginning, it was figuring everything out at once—how to shoot consistently, how to run a business, how to communicate value when I was still refining my work. There were seasons of overbooking, saying yes to things that didn’t fully align, and learning the hard way what actually creates a good client experience versus what just looks good on paper.

As things grew, the challenges shifted. It became less about getting work and more about getting the right work—clients who value a calm, intentional approach rather than a high-production, fast-paced environment. That meant refining my voice, my portfolio, and sometimes turning down opportunities that didn’t fit, which isn’t always easy.

There’s also the internal side—learning to trust your eye, to not chase trends, and to stay consistent in a style that feels true over time. Especially in an industry that moves quickly, that can be one of the harder parts.

But each of those moments shaped how I work now. They pushed me toward a more grounded, thoughtful approach—not just in the images, but in the experience I create for my clients.

Thanks – so what else should our readers know about your work and what you’re currently focused on?
I’m a wedding photographer, and my work sits between fine art and documentary. I focus on creating images that feel timeless and true to life, while still holding onto the emotion and movement of the day.

What I specialize in is helping couples feel at ease. Most people don’t want to feel overly posed or like they’re performing, and I’m very intentional about creating space for things to unfold naturally. I’ll guide when needed—especially during portraits—but the goal is always for it to feel effortless and honest.

I’m known for a calm presence and a thoughtful approach to the day itself. I spend time building timelines that prioritize experience over production, so my couples aren’t rushed or pulled away from what matters. That tends to result in images that feel more grounded and connected.

What I’m most proud of is the consistency of the work. Not just visually, but in how people feel during the process. When clients say they felt comfortable, present, and able to actually enjoy their day—that matters just as much as the photos themselves.

What sets me apart is that balance. The work is refined and intentional, but never overproduced. It’s less about creating something for the sake of a photo and more about documenting what’s already there in a way that feels elevated, but still real.

We’d love to hear about any fond memories you have from when you were growing up?
I’ve always loved gear—I’m a 90’s kid, so I was constantly asking for things like tape recorders, metronomes, boomboxes, and little cameras from Costco.

One of my favorite memories is just creating for the sake of it. I’d record little “radio shows,” make up songs, take photos of anything around me, and piece it all together like it was something bigger. It didn’t need to be perfect—it just needed to exist.

Looking back, that curiosity and need to create never really left. It just evolved into what I do now.

Pricing:

  • $4000 9 hour day with me creating life long memories
  • $5000 10 hour, engagement session, and two photographers for a full immersive experience

Contact Info:

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