Today we’d like to introduce you to Valeria Soto.
Alright, so thank you so much for sharing your story and insight with our readers. To kick things off, can you tell us a bit about how you got started?
Super Baked Cakes isn’t something that would exist today if it wasn’t for my mom. She’s been a cake decorator for 30+years and my love for baking began by watching her. She made every one of my birthday cakes growing up and I was enamored watching her decorate. When I discovered YouTube I would spend hours watching cake tutorials and always found it very entertaining! In school I would make cakes for my friends and was definitely known as the cake girl lol. Like most young adults I didn’t really have a clear path lined out for me when I graduated high school. I had a college diploma as well but I felt unmotivated in pursuing a traditional career. So I took a gap year. I was working a waitressing job that gave me enough free time and I eventually was sucked right back into the life of making cakes. I had absolutely 0 clients so they were mostly free cakes I gave out to friends and family. I made an Instagram account to try and get clients so I could have the opportunity to create more cakes! I want to thank everyone who gave that version of me a chance and trusted a stranger to make a cake for their special moment. No matter how big or small the order was I am proud to say I truly gave it 110% ! I think people noticed that and the word of mouth spread. I began getting more and more people asking me to make them a cake! I think it was about 1.5 years in that I became flooded with requests and decided to take a bet on myself and quit my restaurant job. I went all in and started doing this full time. I chose a name for my brand and made my own logo! I feel very grateful to my mom Isalia because she gave me a talent with my hands that I use to make a living and have a job I love! I’m not perfect but I continue to grow everyday and am very excited for the future me who will be making even more badass cakes!
Would you say it’s been a smooth road, and if not what are some of the biggest challenges you’ve faced along the way?
The beginning of something new doesn’t always start with a bang and that’s something I personally experienced. At the start I think I would sometimes only get 1 order a month! That’s definitely something that can be discouraging to most but you have to keep showing up for yourself! Even if it was only 1 order I made sure to put in 110% and make it as good as I could .
Thanks – so what else should our readers know about Super Baked Cakes?
I run a home based cottage bakery. I make special custom cakes for any occasion no matter how big or small! I am honored to have my treats be a part of many people’s events! Every order at Super Baked Cakes is made fresh and from scratch. I do everything start to finish my self (with a little help from my husband when it comes to carrying heavy things) and like to focus on quality over quantity.
What matters most to you?
Working from home gives me a good work life balance and is something I am very grateful for . I am appreciative of it everyday and try not to take it for granted.
Contact Info:
- Website: https://bakesy.shop/b/super-baked-cakes
- Instagram: https://www.instagram.com/superbakedcakes?igsh=YmJ3b211bjNzNW90&utm_source=qr
- Other: https://www.tiktok.com/@superbakedcakes?_r=1&_t=ZP-9773Q5utl9D
