Today we’d like to introduce you to Treasure Hernandez.
Hi Treasure, we’re thrilled to have a chance to learn your story today. So, before we get into specifics, maybe you can briefly walk us through how you got to where you are today.
From an early age, I always loved anything to do with the beauty world. I received my cosmetology license in high school and started working right away as a nail technician at a salon and stayed doing that for 6 years. I also worked as a beauty consultant for 1 year. I was comfortable working at these places, but I knew I wanted more. In 2021, I finally decided to take the next step. I signed up for a microblading course because I always had a passion for eyebrows, and I fell in love with it! It was a great investment for myself and my business. I loved the idea of transforming someone’s eyebrows permanently and making them feel confident with their own brows. I also added brow tinting, laminations, tooth gems, and waxing services. I started working from home and eventually got my own suite in March of 2022. Since then, I can see a big improvement in my work. I know I have grown so much from when I first started, and I couldn’t be happier. I’m so happy I took the risk and went for it! I’m very thankful for my clients that trust me and support my business.
We all face challenges, but looking back, would you describe it as a relatively smooth road?
Starting off fresh into the brow world is challenging, and it was a bit slow for me at first. Brows are very important, and you can’t just let anyone touch them! They frame your face and sometimes is the first thing someone looks at when speaking to you. So, it was challenging to get clients, but I started to post my work online so people could see what I offer, and thankfully I gained a lot of models/clients that allowed me to do their brows. I started taking pictures to build up my portfolio, and eventually, my business was getting more exposure. I also went to many pop-up events to pass out flyers, discounts, and my business cards! After going to pop-up events I looked into services that would be easy to do on the go, and I came across tooth gems, which I love! I started doing them at my suite and also at pop-up events! Pop-up events are so fun, and I love collaborating with other businesses. It’s a great way to get my business out there! There’s a lot of work that comes into running a business, but I’m so happy to do it! It all started with a little idea in my head, and I’m glad I put the work into it to get my business where it is now. I’m not done growing, and I can’t wait for the future. I have so many plans for my business, and I can’t wait to share them with you all.
Alright, so let’s switch gears a bit and talk business. What should we know about your work?
I specialize in brow laminations, brow tinting, microblading, ombré brows, lash lifts, and tooth gems. My most favorite service would have to be between Ombre brows and brow laminations! Ombre brows is a form of an eyebrow tattoo where pigment is deposited under the skin to achieve fuller results of the brows. Shading is done to give the appearance of daily makeup done with a shadow or pomade, giving a soft, powdered filled finish once healed. Details of the brows are darker and fade into a light start to the brow. They last 2-3 years, and you can get annual touch-ups to freshen up the color. This is perfect for busy moms or busy woman in general who want the convenience of waking up looking and feeling good. Brow Lamination straightens and redirects the hair growth pattern giving your brows more length, fluffiness, and fullness. This is perfect for someone that has existing brow hair already, and it can last 6-8 weeks before your next appointment. I love helping people feel their best, whether it’s from doing their service or simply talking to them about their day. I’ve created some of the most amazing relationships with my clients. I love all my clients, from the ones that prefer to have a silent appointment to my clients that love to tell me all the gossip in their lives. My goal is to always make sure the person I am servicing feels comfortable and leaves satisfied loving their results! I’m very detailed when it comes to my work, so I will always make sure your brows, lashes, or tooth gems are perfect for you.
What does success mean to you?
My definition of success would be knowing that I’m working and doing what I love for myself. Showing up for myself every day and making a positive impact for others. As long as I’m making my clients happy and making a change for others, then I would call that success. I love when my clients see their results and are amazed and in love with them. It’s the best feeling ever. I will always aim to be successful in anything I put my mind to!
Pricing:
- Brow Lamination ($85 ) – Brow Lamination straightens and redirects the hair growth pattern giving your brows more length, fluffiness, and fullness. Must have a good amount of brow hair for this service! This lasts 4-7 weeks depending on your hair growth cycle. Can be done every 2 months to avoid over-processing your hair. Hybrid tint add-on (+$10)
- Microblading – ($250) Microblading is a form of permanent makeup where pigment is deposited under the skin in hair-like strokes to mimic the appearance of natural eyebrow hairs. Best for those who don’t wear eyebrow makeup at all, who prefer very natural results, with normal to dry skin, and have a good amount of existing brow hair already…
- Brow Mapping & Hybrid Tint ($60) – Includes mapping, tinting, and wax/tweeze for cleanup. Tint can last up to 2 weeks on the skin and up to 6 weeks on the hair
- Brow wax + fill-in ($35) – Discussing your eyebrow: shape, likes/dislikes, style preference, trimming, tweezing, waxing, and makeup brow fill-in (optional)
- Tooth gems (35+) – 100% lead-free Swarovski Crystals applied to the tooth with an adhesive. They are bonded onto the tooth with professional dental material and curing light. Can last anywhere from 6 months to 2 years depending on your aftercare.
Contact Info:
- Website: Pocketsuite.io/book/treasureartistry
- Instagram: https://instagram.com/treasureartistry?igshid=YmMyMTA2M2Y=
- Facebook: https://www.facebook.com/treasureartistry?mibextid=LQQJ4d
