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Meet Cheryl Poldrugach of CR Creative Group in North Dallas

Today we’d like to introduce you to Cheryl Poldrugach.

Cheryl, please share your story with us. How did you get to where you are today?
I started my career in television news. I worked at WFAA-TV, Channel 8 back in the 90s with an amazing team and had the honor to learn from the best. From WFAA I went to the non-profit world and worked with Texans Can helping local kids get a second chance. The next jump was off a cliff to start my own firm and just shy of a decade CR Creative Group is still going strong.

I have had the opportunity to work with clients like Country Music Superstar Phil Vassar, TrueMD, Gas Monkey Bar n Grill, Fox Sports, Snow Sisters from Texas Flip N Move, Fired Up Garage, Studio Movie Grill, NFL Great Bill Romanowski, Varidesk, Gift for Life, Genostim, EarthWater, DFW Academy of CS, Blue Jay Bottling and so many more.

I am excited about the direction we are headed working to launch businesses and helping others.

Has it been a smooth road?
It is never a smooth road for anyone. I have lost clients, paired with the wrong people as I trust too easily and of course there is my Italian mouth where I stood by my morals but lost my two favorite clients in the wake.

Simply said it is our job to be invisible and focus on the client – they are the star. The best part is you learn and you get back up and try again.

So let’s switch gears a bit and go into the CR Creative Group story. Tell us more about the business.
CR Creative Group is a full-service branding, marketing, and public relations agency specializing in celebrities and startups. We know the importance of anonymity, seamlessness and actually delivering on what is promised.

What sets us apart is the energy and creativity we bring to the table as well as our dedication to getting the job done on time and without overspending.

We are most proud of sharing our successes with our clients. As they grow and become more successful that makes us incredibly proud.

How do you think the industry will change over the next decade?
This is an incredibly fast-paced world and technology is changing quickly. Our team is on their toes learning about streaming, advertising trends, influencers and what it takes in today’s world to get the sale or customer.

The importance of video without regular television as we have known it as all will be streaming in the next 5 years.

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