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Meet Erica Smith of Eyes By Erica in Plano

Today we’d like to introduce you to Erica Smith.

Erica is a fresh, vibrant make-up artist from Kansas City, Missouri, that currently resides in Dallas, Texas. Erica has countless years of experience in the beauty and fashion industry. Obtaining a Bachelor’s of Science degree in Apparel/Textile Marketing and Design at the prestigious Kansas State University in Manhattan, Kansas. And working in management/make-up artistry for one of the worlds leading cosmetics brands, She has gained the knowledge of precision and skill that can be transformed from street to runway.

Her artistry has been seen in fashion shows, weddings, photo shoots, pageants, magazines, television appearances, promotional/marketing materials, etc. She is on the cutting edge of the beauty industry and is ready to transform you into the beauty goddess of your dreams.

Overall, has it been relatively smooth? If not, what were some of the struggles along the way?
When I started in the cosmetics industry a little over eleven years ago, my journey was all ordained by my creator. It has been a colorful journey full of ups and downs, but by faith is what has kept me going. I have been placed in the right places, at the right times to meet people that have paved the way for me to succeed. And I am so grateful for this path of greatness and excellence that I am on.

Please tell us about Eyes By Erica.
When I started EyesByErica, I had nine years of cosmetics management experience on my resume! But I had a BIGGER vision to start my own freelance company! I had nothing by faith and prayers, and the connections that I made throughout the years as the foundation of my company. Now, I am one of the most sought-after makeup artists in the greater DFW area. And I so excited for what the future holds for EyesByErica.

If you had to go back in time and start over, would you have done anything differently?
I would have started EyesByErica way sooner than I did. I was too caught up in EGO and FEAR of failure to start before… But I glad that I did muster up the courage to step out on faith and follow my dreams.

Contact Info:

  • Website:
  • Phone: 785-226-0167
  • Email:
  • Instagram: EyesByErica
  • Facebook: Eyes By Erica
  • Twitter: EyesByErica
  • Yelp: EyesByErica

Getting in touch: VoyageATL is built on recommendations from the community; it’s how we uncover hidden gems, so if you know someone who deserves recognition please let us know here.

1 Comment

  1. Danny McClinton

    February 10, 2018 at 4:46 am

    Erica is the best that Dallas has to offer. She has done several events for me, with nothing but rave reviews. A true professional! !!

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